Marketing

• Drive the growth of a flagship AI-powered mobile translation app
• Plan, execute, and optimize multi-channel user acquisition campaigns across Google Ads, Apple Search Ads, Meta, TikTok, and other growth platforms
• Drive Apple Search Ads performance and contribute to ASO efforts, aligning paid and organic strategies
• Shape ad concepts and messaging with the Creative team, define hypotheses, and turn performance insights into improvements
• Analyze campaign performance using MMPs such as AppsFlyer and Adjust, dashboards, ROAS, LTV, and retention metrics
• Own the growth funnel from install to subscription, optimizing long-term revenue and monetization
• Collaborate with Product, Creative, and Data teams to improve user experiences and business outcomes
• Build platform partnerships and explore new channels, strategies, and experiments for scalable growth

Marketing Manager

• Own the full development and execution of integrated B2B demand generation campaigns across multiple channels, focusing on MQL and pipeline creation
• Manage the B2B content funnel, including writing and editing blog posts and creating case studies and whitepapers
• Plan, execute, and measure online webinars, virtual summits, conferences, and hosted events
• Design and implement targeted Account-Based Marketing strategies with the Enterprise Sales team
• Maintain and grow the B2B LinkedIn social media presence
• Monitor, analyze, and report on marketing performance, including conversion rates, CPL, and pipeline contribution
• Manage the B2B marketing budget and allocate resources to maximize ROI
• Collaborate with SDRs and AEs to ensure lead quality, smooth handoffs, and consistent messaging
• Provide a detailed answer to “Why do you want to work at Cambly?” as part of the application

Marketing jobs in Turkey

Marketing Manager

B2B Marketing Manager