Performance Marketing

• Design static ads for Meta across feed, stories, and reels placements
• Create short motion ads and animated versions of statics, including product animations, kinetic type, and simple UGC-style edits
• Turn creative briefs into multiple concepts and variations for testing
• Build iterations on winning ads using new hooks, headlines, layouts, offers, and visuals
• Work with the growth team to review CTR, CVR, and ROAS performance and decide what to test next
• Monitor competitors and trends in CPG and supplement advertising and bring new ideas
• Maintain brand consistency while creating performance-oriented work

Paid Social Designer – Statics, Motion, CPG

• Activate, optimize, and scale Paid Search programs for 1–2 enterprise clients with multi-million-dollar monthly media investments
• Translate strategy into fully built, structured, and scalable Paid Search programs
• Own campaign builds, restructures, and expansions across Google Ads and Microsoft Ads
• Implement advanced account structures aligned to business goals, audience segmentation, and funnel stages
• Ensure campaigns launch accurately and consistently
• Manage day-to-day optimization across large-scale budgets, including bidding, budget allocation, query mining, and audience layering
• Refine campaigns to improve efficiency, scale, and KPI performance
• Execute testing roadmaps covering ad copy, landing pages, bidding strategies, and audience strategies
• Identify performance trends and recommend tactical adjustments
• Conduct deep-dive analysis across campaigns, audiences, and conversion paths
• Support forecasting, pacing, scenario planning, attribution, and incrementality measurement
• Maintain accuracy and organization across complex account structures
• Perform regular audits for best practices, consistency, and compliance
• Manage pacing and budgets to ensure efficient spend and minimal waste
• Identify and resolve issues quickly in a fast-moving, high-investment environment
• Partner closely with the Paid Search Account Director, who owns overarching strategy and client direction

Paid Search Strategist

• Own account-based marketing for Enterprise, including account tiering, segmentation, plays, content, and the path from engagement to booked meeting
• Own Mid-Market demand strategy and integrated campaign roadmap
• Set channel mix and budget across programmatic paid, email, SMS, events and conferences, webinars, and lifecycle
• Own MQL definition, routing, MQL-to-meeting conversion, campaign calendar, and business priority order
• Build joint account-planning rhythms with Sales leadership
• Integrate agentic AI workflows into account research and selection, audience building, campaign operations, and performance analysis
• Run a standing experimentation roadmap
• Report against committed quarterly targets
• Prioritize program budgets and manage agencies and platform vendors against measurable performance
• Lead one Demand Generation Manager and grow the team as the motion proves out
• Partner with directors of digital, growth operations, small business growth, product marketing, and an AI engineering resource

Performance Marketing jobs in Arizona

Paid Social Designer – Statics, Motion, CPG

Paid Search Strategist

Director of Demand Generation