Product Manager

• Own the product plan for a group of casual free-to-play mobile games, including goals, backlog management and prioritization.
• Identify growth opportunities in ad revenue, retention and engagement, and turn them into clear tests.
• Write product specifications and A/B test plans covering goals, KPIs, test audiences and duration.
• Analyze A/B test results and recommend whether to ship, iterate or stop.
• Track daily game health metrics including DAU, retention, ARPDAU, ad impressions per DAU, eCPM and revenue.
• Use AI to pull data, validate numbers and write insights quickly.
• Build clickable mockups or simple working prototypes.
• Collaborate with LiveOps on events, schedules and content.
• Collaborate with the ad monetization team on placements, cooldowns and ad rules.
• Run release checklists with QA and engineering and track build contents.
• Monitor competitors and app stores and bring ideas to the team.
• Provide concise, regular updates to the team and leadership.
• Success is measured by clear game plans and ranked backlogs, a steady flow of well-designed A/B tests, improved ad revenue per player, retention and engagement, early problem detection, and fast prototypes that support decisions.

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