Recruitment

• Develop and lead recruitment marketing strategies aligned to RPO client workforce planning and talent acquisition goals
• Consult with clients and internal stakeholders to identify attraction challenges and recommend solutions
• Advise on recruitment marketing trends, candidate behavior, media channels, and employer branding best practices
• Translate hiring objectives into scalable attraction strategies across talent segments, geographies, and business functions
• Build relationships with clients, hiring leaders, recruiters, and cross-functional partners
• Contribute to Annual Business Reviews and Quarterly Business Reviews and present recruitment marketing performance
• Lead stakeholder discussions and presentations, translating complex data into actionable recommendations
• Collaborate with Talent Acquisition and client marketing/communications teams
• Lead end-to-end recruitment marketing and advertising initiatives from strategy through execution, optimization, and reporting
• Manage multiple campaigns and projects simultaneously
• Recommend and implement social media, search marketing, programmatic, display, video/streaming, talent pool engagement, and employer branding campaigns
• Partner with creative and media teams on candidate attraction content and messaging
• Manage and optimize recruitment marketing investments, campaign spend, resource allocation, budgets, and performance reporting
• Support knowledge sharing, process improvement, innovation projects, capability development, and sales pursuits
• Stay current on recruitment marketing technologies, media trends, digital tools, and talent attraction strategies
• Evaluate new channels and approaches and support automation and digital transformation initiatives

Recruitment Marketing Manager

• Develop and lead recruitment marketing strategies aligned to RPO client workforce planning and talent acquisition goals
• Consult with clients and internal stakeholders to identify attraction challenges and recommend effective solutions
• Serve as a subject matter expert on recruitment marketing trends, candidate behavior, media channels, and employer branding best practices
• Translate hiring objectives into scalable attraction strategies across talent segments, geographies, and business functions
• Build trusted relationships with clients, hiring leaders, recruiters, and cross-functional partners
• Contribute to Annual Business Reviews and Quarterly Business Reviews and present recruitment marketing performance
• Lead stakeholder discussions and presentations, translating complex data into actionable recommendations
• Collaborate with Talent Acquisition and client marketing/communications teams to deliver integrated solutions
• Lead end-to-end recruitment marketing and advertising initiatives from strategy through execution, optimization, and performance reporting
• Manage multiple recruitment marketing campaigns and projects simultaneously
• Recommend and implement media and marketing channel strategies across social media, search marketing, programmatic advertising, display advertising, video and streaming media, talent pool engagement, and employer branding campaigns
• Partner with creative and media teams to develop candidate attraction content and messaging
• Manage and optimize recruitment marketing investments, campaign spend, resource allocation, budgets, and performance reporting
• Support knowledge sharing, best-practice development, process improvement, innovation projects, capability development, and sales pursuits
• Stay current on emerging recruitment marketing technologies, media trends, digital tools, and talent attraction strategies
• Evaluate new channels, platforms, and approaches to improve hiring outcomes and candidate experiences
• Support innovation, automation, and digital transformation initiatives