Comscore, Inc.

Business Development Rep

• Develop and execute Comscore’s platform partnership strategy across priority media, advertising, activation, analytics, measurement, and delivery platforms
• Build and manage senior-level relationships with strategic platform partners to expand the availability and adoption of Comscore products
• Strengthen Comscore’s position for integration, prioritization, and launch through understanding of partner roadmap processes and mobilization of internal stakeholders
• Negotiate commercial structures, revenue-share models, usage-data rights, reporting requirements, renewals, amendments, and related partnership terms
• Ensure Comscore has visibility into product usage, customer adoption, partner performance, revenue generation, and monetization opportunities
• Evaluate platform partnerships and digital data opportunities based on strategic value, customer need, economics, scalability, rights, privacy requirements, and long-term business impact
• Acquire, renew, license, or rationalize digital data assets where they directly support Comscore’s digital and cross-channel product strategy
• Establish clear operating models for partner launch, governance, support, renewal, escalation, accountability, and ongoing performance management
• Collaborate with Product, Commercial, Legal, Data Governance, Privacy, Finance, Technology, and Executive Leadership

Senior Vice President, Business Development

Product Manager

• Serve as the functional leader for Comscore’s activation product portfolio
• Translate Activation product strategy into focused roadmap priorities, execution plans, and measurable business outcomes
• Lead product strategy, roadmap, prioritization, and performance management for the Activation product portfolio
• Advance capabilities across Proximic by Comscore, audience activation, predictive audiences, brand safety and suitability, data partnerships, and emerging activation use cases
• Define and sequence platform integration priorities across DSPs, SSPs, DMPs, clean rooms, data marketplaces, retail media platforms, CTV platforms, and other buying environments
• Translate customer needs, market trends, competitive dynamics, and performance data into product priorities and commercial opportunities
• Partner with digital measurement, analytics, data science, engineering, and methodology teams to connect audience definition, activation, campaign performance, measurement, and optimization
• Support commercialization through product positioning, packaging, launch planning, sales enablement, customer proof points, and adoption metrics
• Establish operating rhythms and governance mechanisms while managing privacy, data rights, partner, operational, and compliance considerations
• Lead and develop a high-performing Activation Product Management function

Senior Vice President, Business Development

Senior Vice President, Product Management, Activation