Electrolux Professional Group

Sales

• Lead the Sales function
• Identify acquisition opportunities and customer needs
• Develop service and sales strategies
• Build and expand strong customer relationships
• Advise customers, provide inspiration, and enable effective solutions
• Work closely with Marketing, Service, and Controlling

Head of Sales

• Define target segments and identify customer needs for professional cleaning solutions, particularly oven and dishwasher detergents
• Ensure a competitive chemical product portfolio covering range, pricing, and positioning
• Conduct market and competitive analysis, including SWOT
• Identify expansion opportunities and support scaling across countries
• Manage product lifecycle, profitability, and investment decisions
• Ensure customers and service partners receive appropriate technical support
• Identify after-sales needs and define solutions and improvements
• Develop and deliver training materials for Sales Units and Service Partners
• Support local organizations with technical expertise
• Improve after-sales processes and service quality
• Define and optimize the end-to-end customer journey for chemical sales, delivery, and support
• Identify systems, tools, and local/regional setups required for execution
• Collaborate cross-functionally to ensure smooth operational processes
• Assess resource needs and support capability building across markets
• Support integration of chemical sales into OnE Connected and Customer Service systems
• Align commercial, service, and digital platforms
• Contribute to timelines, cost estimations, and resource allocation
• Support scalable and efficient process implementation
• Develop and execute chemical sales campaigns with local teams
• Define campaign KPIs and monitor performance
• Create and promote product value propositions and content
• Support demand generation through targeted marketing initiatives
• Ensure alignment with global and local commercial strategies

Head of Sales

Chemical Sales Support