Endpoints News

Marketing

• Own end-to-end marketing campaigns across virtual and hybrid events, from planning through post-event reporting
• Manage cross-team coordination, list pulls, copywriting and assembly, scheduling, QA, deployment, and performance reporting
• Coordinate with Events on asset needs, deadlines, and registration goals; identify risks and keep campaigns on track
• Track event registration performance and compile actionable reports
• Support promotional strategy for flagship events, including E11 and the annual Top 100 recognition program
• Produce and maintain sales collateral, media kits, sponsorship one-pagers, and event sales kits
• Build new sales and client-facing materials as needed
• Partner with Sales on time-sensitive requests
• Build and deploy segmented email campaigns for acquisition and lifecycle marketing across free, paid, and enterprise subscription tiers
• Maintain audience lists and segmentation infrastructure
• Support A/B testing, including setup, tracking, data capture, and result summaries
• Manage daily social media, paid promotions, and other audience-growth tactics
• Collaborate with Sales, Events, Editorial, Client Success, and Marketing

Senior Marketing Manager

Journalist

• Cover the Food and Drug Administration
• Chronicle changes in biopharmaceutical regulation, clinical trial policy, compounding pharmacies, pharmaceuticals, and wellness
• Put regulations in context
• Break news on people and policy
• Illuminate the push and pull between industry and government
• Develop a vision for the FDA policy reporting beat
• Collaborate with deputy editor Lydia Ramsey Pflanzer and the pharma reporting team
• Work independently in a digital-first environment

Senior Marketing Manager

FDA Reporter