GetResponse

Growth Marketing

• Shape and continuously improve the website from a customer journey, messaging and conversion perspective
• Identify and prioritize opportunities to improve acquisition and conversion across the customer journey
• Own acquisition campaigns from strategy through execution, measurement and iteration
• Define campaign audiences, propositions, messaging, customer journeys, channels and touchpoints
• Develop and run CRO and growth experiments based on clear hypotheses
• Use customer research, behavioral insights and quantitative data to understand conversion drivers and blockers
• Conduct research, messaging, content, copy and experiment concepts hands-on
• Work with PPC, Design, Sales, Analytics, Product and other specialists
• Support selected activation and free trial-to-paid conversion projects
• Use AI across research, analysis and execution while maintaining quality
• Participate in resume review, phone interview, hiring manager interview, task challenge, team and leadership panel, and offer stages as part of recruitment

Growth Marketer

Engineering Manager

• Lead and support up to three development teams and 18 direct reports
• Own team performance and key results in collaboration with teams and Product Managers
• Monitor team progress, health, and predictability across sprints, cycles, and projects
• Drive continuous improvement in team planning, working, and delivery processes
• Identify and resolve problems, remove impediments, and ensure teams have necessary tools and resources
• Manage hiring budgets, visibility, and recognition
• Support team culture and team-building activities
• Manage team communication channels
• Own people performance and development
• Provide feedback and conduct performance evaluations covering soft skills and technical aspects
• Co-create career paths, set short- and long-term goals, and support goal achievement
• Encourage continuous development and improved performance
• Provide coaching and mentoring and identify training needs
• Manage salaries, absences, expenses, and bonuses
• Represent IT within teams and collaborate with other Engineering Managers
• Contribute to IT strategy and drive department-improvement initiatives
• Support knowledge sharing and guild activities across teams
• Report to an IT Director and participate in IT leadership within development teams
• Understand, challenge, and evaluate technical decisions without active coding responsibilities