Girl Scouts of Northern New Jersey

Marketing

• Create and update flyers, posters, signage, digital graphics, handouts, and promotional materials for DreamLab programs and events
• Develop social media content including graphics, captions, photos, reels, stories, and short-form videos
• Capture, organize, and maintain a library of photos, videos, participant highlights, and other content
• Develop audience-specific messaging and materials for members, families, educators, community partners, renters, and other stakeholders
• Maintain a marketing and outreach calendar
• Maintain and refresh DreamLab posters, signage, showcases, and displays
• Create monthly and seasonal displays highlighting heritage and awareness months, Girl Scout initiatives, community celebrations, and relevant themes
• Build awareness through outreach to schools, libraries, recreation departments, municipalities, youth-serving and cultural organizations, nonprofits, businesses, and community partners
• Distribute promotional materials and identify newsletters, community calendars, social media groups, listservs, local events, and other visibility channels
• Represent DreamLab at community events, fairs, school programs, and outreach opportunities
• Cultivate community partner relationships to generate participation, referrals, rentals, and collaborations
• Collaborate with GSNNJ Marketing and Communications to align content with organizational branding and campaigns
• Work with DreamLab Operations and other teams to gather program information, coordinate timelines, and support outreach priorities
• Track marketing and outreach activities, engagement, and results
• Identify opportunities to increase registrations, rentals, partnerships, and repeat participation
• Perform other related duties as assigned

Marketing and Community Outreach Coordinator

Data Coordinator

• Administer event and program registration technology, including setup for programs, summer day camp, adult trainings, and community-based offerings
• Administer Salesforce CRM through basic data administration tasks and data quality practices
• Manage community management platform settings for groups, events, content, notifications, and member access
• Provide first-line system and user support to staff, troubleshooting issues and escalating complex needs
• Perform accurate and timely data entry
• Run and act on data quality reports to maintain information integrity across systems
• Produce routine reports on registrations, transfers, refunds, and cancellations
• Conduct periodic analysis of organizational goals
• Process registration transfers, refunds, and cancellations
• Assist with camp collections and reconciliations with the Finance Department
• Help train staff periodically on registration systems
• Collaborate with Membership, Community Engagement, Program, Product Program, Camp, and GSNNJ DreamLab departments
• Document system processes and configurations
• Promote and assist with council-wide programs, activities, and public relations
• Support organizational initiatives and perform other duties as assigned

Marketing and Community Outreach Coordinator

Systems & Data Coordinator