Nordic Brand Manager – Medicated Skincare
Karo Healthcare
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EpiHelp AB
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Essity
Posted: 9/30/2026Nordic Brand Manager – Medicated Skincare
Karo HealthcareCore Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in brand strategy development and execution within regulated environments, particularly in OTC and Rx categories. Proficient in leveraging consumer insights and data analytics to drive marketing initiatives and optimize brand performance across Nordic markets.
Highest-signal resume keywords
Brand Strategy DevelopmentOTC And Rx Marketing ExperienceData-Driven Decision MakingCollaboration With HCPsFluency In Swedish And English
About the role
Key responsibilities & impact- Own the three-year and annual Nordic brand plans for ACO Canoderm and Miniderm across OTC.
- Set brand strategy and translate consumer, shopper, HCP, and market insights into clear priorities.
- Lead launches, campaigns, media, activations, and go-to-market execution across Sweden, Norway, Denmark, and Finland.
- Partner with local sales and marketing teams, Medical Marketing, and global teams to adapt innovation and content for each market.
- Own the Nordic A&P budget, plan investments, track spend, and optimize for growth and market share.
- Track brand and category performance, turn learnings into action, and continuously improve execution.
- Ensure media, content, and on- and offline POS materials meet the requirements of a regulated medicated-skincare environment.
Requirements
What you’ll need- University degree in Marketing, Business, or a related field.
- 3–5 years of relevant brand or marketing experience, ideally from FMCG, consumer health, pharma, pharmacy, personal care, or another fast-moving commercial environment.
- Experience working with OTC and Rx categories.
- HCP marketing and experience from a regulated environment are strong advantages.
- Proven ability to build brand strategy, manage activation plans, and deliver strong in-market execution.
- Commercial and analytical mindset, with the ability to turn data and insights into decisions and action.
- Understanding of pharmacy channels, shopper behaviour, category development, digital marketing, and media.
- Hands-on, entrepreneurial, structured, and comfortable creating momentum where processes are still developing.
- Strong collaboration, communication, and presentation skills.
- Fluent in Swedish and English.
Benefits
Comp & perks- Competitive salary package and plenty of growth opportunities to support your personal ambitions.
- Flexible schedule and a healthy work–life balance.
- A positive work environment in an international and motivated team.
- Start-up spirit combined with the scale, resources, and strong values of a large international organization.
- Diverse & Inclusive environment.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Brand PlanningMarket Insights AnalysisCampaign ManagementBudget ManagementPerformance TrackingDigital MarketingCategory DevelopmentConsumer Behavior UnderstandingActivation Plan ManagementRegulated Environment Compliance
Soft Skills
Strong Communication SkillsCollaboration SkillsPresentation SkillsEntrepreneurial MindsetStructured Approach
Industry Keywords
FMCGConsumer HealthPharmaPersonal CarePharmacy ChannelsMedicated-SkincareNordic MarketsHCP MarketingMarket Share OptimizationOn- And Offline POS Materials