Kaufland e-commerce

Performance Marketing

• Lead the Search team and support team growth through regular feedback and development conversations
• Translate company goals and OKRs into clear team goals, strategies, and actions
• Drive continuous development of the Search area, including campaign structure, bidding strategies, automation, AI-driven developments, and Search campaign innovations such as AI Max
• Oversee account setup across different storefronts using tools such as Search Ads 360
• Maintain scalable and efficient account and campaign structures
• Initiate and lead cross-team projects, especially around automation and marketing technology
• Coordinate project participants and drive project execution
• Build regular reports using BI and analytics tools
• Turn results into clear, actionable next steps
• Build and improve processes around automation, scripts, and structured testing within the team

Team Lead, Performance Marketing – Search

Product Manager

• Own and evolve the product strategy, vision, and roadmap for key B2B platform capabilities on the Kaufland Global Marketplace
• Translate complex business requirements and seller insights into scalable, reliable, high-impact digital product features
• Collaborate with Engineering, Architecture, Marketing, and Sales on future-proof solutions and technical integrations
• Balance business goals, technical constraints, speed, scalability, and long-term ecosystem impact through platform thinking
• Use data, metrics, and user feedback to identify problems, measure performance, and optimize seller adoption and growth
• Drive go-to-market strategies, product launches, and stakeholder communication
• Conduct market and competitive analysis to identify product innovation and international marketplace expansion opportunities
• Explore emerging technologies, AI-driven tools, and novel architectural/MarTech approaches for the B2B platform

Senior Product Manager, B2B

Product Designer

• Influence the product and shape product strategy based on research and data
• Identify customer needs and problems worth solving
• Break down large problems into simple solutions and drive them from concept through completion
• Pragmatically scope design work, selecting quick prototypes or deeper architectural rigor as appropriate
• Partner equally with the Product Manager on product discovery
• Measure design impact on product success
• Create a unified, end-to-end experience with Product Managers, Engineers, and Data Analysts across teams
• Test designs through customer interviews and usability testing
• Champion user experience across the organization with clear, evidence-based design rationale
• Raise design quality across the organization
• Collaborate with the internal Product Design practice

Team Lead, Performance Marketing – Search

Senior Product Manager, B2B

Senior Product Designer