Mark Anthony Group

Outside Sales

• Execute all aspects of MABI portfolio brand plans in the assigned market
• Implement wholesaler plans and distributor incentive programs
• Ensure key account execution
• Work with District Manager-level distributor influencers to execute sales and brand plans
• Track and report ongoing market conditions through the MABIlity tool
• Provide weekly retail/market recaps on execution and performance
• Collaborate with teammates in the field and share best practices
• Coordinate market execution and activation drives for key initiatives, new item launches, and distribution drives
• Ensure brand execution standards for pricing, shelf placement, cold box placement, displays, draft, and bottle placement
• Monitor and report competitive trends
• Evaluate personal performance monthly and develop growth areas
• Manage operating and travel-and-expense costs within company guidelines
• Spend approximately 18 days monthly on retail execution, surveying, distribution, displays, and advertising features
• Spend approximately 2 days monthly on administrative requirements and local initiatives

Field Sales Representative

• Execute all aspects of MABI portfolio brand plans in the assigned market
• Implement wholesaler plans and execute distributor incentive programs
• Ensure key account execution
• Work with District Manager-level influencers at distributors to execute sales and brand plans
• Track and report ongoing market conditions through the MABIlity tool
• Provide weekly retail/market recaps and manager feedback
• Coordinate in-market execution and activation drives for key initiatives, new item launches, and distribution drives
• Ensure brand execution standards for pricing, shelf placement, cold box placement, displays, draft, and bottle placement
• Keep abreast of competitive trends and report developments
• Monitor and evaluate personal performance monthly
• Manage operating and travel-and-expense costs within company guidelines
• Conduct retail execution, surveying, distribution evaluation, display and ad feature execution
• Manage monthly administrative requirements, local initiatives, fiscal responsibility, distribution tracking, program execution tracking, and performance management