nahc.io

Brand Manager

• Build brand strategy from the ground up as the business expands into new markets
• Drive brand awareness through creative, non-paid tactics within a capped advertising budget
• Keep messaging aligned across the website-led sales channel and growing retail partner network
• Lead end-to-end planning and execution of new product launches, including naming, packaging copy, website and social assets, promotional campaigns, pre-orders, and localizing branded character content
• Oversee owned social media channels, word-of-mouth marketing, and search and generative-search optimization strategies
• Develop and execute public relations strategy, including press releases and media and KOL relationship management
• Identify, negotiate, and manage strategic cross-industry partnerships
• Design and run user and market research initiatives, including customer surveys, market studies, and exit-poll analysis
• Translate research findings into actionable marketing strategy supporting long-term brand KPIs such as organic traffic

Brand Marketing Manager

Account Manager

• Manage day-to-day operations for key e-commerce and membership-commerce accounts, including planning promotional periods and campaign calendars, negotiating placements, controlling pricing, preparing quotes, coordinating POSM and inventory, overseeing channel advertising spend, and handling day-to-day customer service coordination with each partner
• Lead business development, offer structuring, and detailed scheduling for large-scale group-buying and influencer-led sales initiatives, working to maximize conversion across each campaign
• Identify and develop new sales channels and cross-industry partnership opportunities, such as retail chain or telecom collaborations, and follow up on inbound commercial inquiries as they arise
• Track sales performance, profit margins, and inventory turnover across all channels, producing regular analysis and reports that are used to continuously optimize commercial strategy
• Act as the regional point of contact for headquarters on channel matters, ensuring transparent sales reporting and coordinated inventory and product supply planning across markets

Brand Marketing Manager

Key Account Manager – E-Commerce, Channel Development