Onclusive

Content Marketing Manager

• Develop campaign propositions, narratives, messaging and delivery plans aligned with brand and business priorities
• Build campaigns for different members of the buying committee across audiences, channels and markets
• Lead development of campaign assets for webpages, articles, video, social content, emails and other formats
• Coordinate delivery across Content, Creative, Digital, PR and Field Marketing
• Manage campaigns from brief through launch, optimisation and performance review
• Recommend editorial priorities and write or edit campaign messaging, reports, webpages, articles, video scripts and thought leadership
• Translate complex subjects into useful, engaging stories with a distinctive Onclusive point of view
• Interview customers, experts and senior leaders for credible content insight
• Work with the Senior Content & Insights Specialist to incorporate data-led research into campaigns
• Own the Onclusive blog strategy, roadmap and performance
• Prioritise content for organic and AI search visibility
• Brief and oversee new content and updates with Digital Marketing and specialist agencies on SEO and GEO opportunities
• Connect proprietary research and timely insights to campaigns, thought leadership and news opportunities
• Partner with UK and US PR agencies on media stories, newsjacking and executive profiling
• Measure campaign, blog and content performance, including visibility, engagement, conversions, leads and pipeline contribution
• Manage the Senior Content & Insights Specialist and Content & Campaigns Marketing Executive
• Collaborate with Creative, Digital, Product Marketing, Customer Marketing and Field Marketing
• Manage freelance content resources as needed

Explore Senior Campaigns & Content Marketing Manager at Onclusive. Review requirements and application details.

Senior Campaigns & Content Marketing Manager

• Develop campaign propositions, narratives, messaging and delivery plans aligned with brand and business priorities
• Build campaigns for different members of the buying committee across audiences, channels and markets
• Lead development and production of campaign assets including webpages, articles, video, social content and emails
• Coordinate campaign delivery across Content, Creative, Digital, PR and Field Marketing
• Manage campaigns from brief through launch, optimisation and performance review
• Recommend editorial priorities and write or edit campaign messaging, reports, webpages, articles, video scripts and thought leadership
• Turn complex subjects into useful, engaging stories with a distinctive Onclusive point of view
• Interview customers, experts and senior leaders for content insights
• Work with the Senior Content & Insights Specialist to incorporate data-led research into wider campaigns
• Own the Onclusive blog strategy, roadmap and performance
• Prioritise content for organic and AI search visibility
• Brief and oversee new content and updates with Digital Marketing and specialist agencies on SEO and GEO
• Connect proprietary research and timely insights to campaigns, thought leadership and news opportunities
• Partner with UK and US PR agencies on media stories, newsjacking and executive profiling
• Measure campaign, blog and content performance, including visibility, engagement, conversions, leads and pipeline contribution
• Manage the Senior Content & Insights Specialist and Content & Campaigns Marketing Executive
• Collaborate with Creative, Digital, Product Marketing, Customer Marketing and Field Marketing, and manage freelance content resources