Product Marketing

• Lead product marketing across PAX’s device and consumables portfolios
• Define product audiences, consumer needs, value propositions, and portfolio roles
• Turn consumer insights, category trends, and business data into product roadmap recommendations and business cases
• Shape portfolio architecture, pricing, and lifecycle strategies
• Own go-to-market strategy for new products, line extensions, relaunches, and major portfolio initiatives
• Define launch audiences, positioning, channel strategy, commercial requirements, and success metrics
• Create insight-led briefs aligning Product, Creative, Brand, E-commerce, Sales, Trade Marketing, Communications, Operations, and Finance
• Adapt launch plans across e-commerce, domestic and international wholesale, and licensed dispensaries
• Equip sales teams and channel partners with product stories, training, and tools
• Manage ongoing product commercial health, lifecycle strategies, and profitability
• Track revenue, distribution, velocity, conversion, consumer response, and profitability
• Lead lifecycle opportunities including pricing, promotions, bundles, refreshes, market expansion, repositioning, and end-of-life planning
• Lead post-launch and ongoing business reviews
• Build repeatable product launch and lifecycle management processes

Director, Product Marketing

Manager

• Serve as the point of contact between the business and IT and build relationships with functional leadership
• Develop an understanding of business processes, pressures, metrics, and constraints to identify where technology can create value
• Build business cases covering problem definition, options, cost, expected benefit, and risk
• Elicit and document business requirements, including process flows, use cases, acceptance criteria, and scope boundaries
• Manage assigned projects end to end, including scope, plans, risks, dependencies, stakeholder communication, and delivery dates
• Partner with architecture, engineering, security, and vendor teams to shape solutions
• Evaluate build-versus-buy options and participate in vendor selection
• Establish delivery governance checkpoints and milestone tracking
• Ensure solution designs align with technical standards, security policies, and performance goals
• Lead operational readiness, change enablement, and go-live transitions
• Drive post-go-live adoption and track whether promised benefits were realized
• Report honestly on benefit realization and delivery outcomes
• Build prioritized technology roadmaps and secure leadership buy-in
• Support initiatives from ideation through funding, requirements definition, technical delivery, and end-user adoption

IT Solution Delivery Manager

Product Manager

• Build, scale, and maintain PAX’s Quality Management System (QMS)
• Serve as the primary quality authority for PAX’s medical device launch in Germany
• Bridge ISO 13485 and ISO 9001 standards for consumer and medical-market hardware
• Report quality metrics, risks, and system performance to the CEO and executive team
• Review and approve test plans and test reports for new product development and sustaining engineering changes
• Own design controls, verification and validation planning, design reviews, and design history file content
• Make independent go/no-go quality calls on design transfer and product release
• Own the ISO 14971-aligned risk management process
• Implement and administer document control, records retention, traceability, and eQMS tooling
• Establish supplier quality requirements, inspections, audits, scorecards, and corrective actions
• Own CAPA, nonconformance, complaint handling, and post-market surveillance processes
• Plan and execute internal audits and serve as quality contact for external audits and regulatory inspections
• Partner with Regulatory Affairs on EU MDR technical documentation and quality-system evidence
• Build the quality function roadmap, headcount plan, and budget; hire and develop quality staff
• Train and coach Engineering, Operations, and Sales teams on quality-system expectations

Director, Product Marketing

IT Solution Delivery Manager

Head of Product Quality