PetLab Co.

Product Designer

• Design digital experiences across PetLabCo.’s organic e-commerce site, customer account portal, cold acquisition funnels and landing pages
• Create polished, intuitive digital experiences that drive measurable conversion results
• Move between different products, customer journeys and commercial challenges based on business priorities
• Take problems from initial thinking and journey mapping through flows, wireframes, prototypes and high-quality UI
• Collaborate with the Design & UX Director, Lead Digital Designer, Senior Product Designers and Creative Designers
• Own design work while receiving feedback and learning from experienced designers
• Understand customer and commercial objectives behind briefs and problems
• Use customer behaviour, conversion data and experiment results to evaluate performance and improve experiences
• Support high-priority commercial initiatives
• Balance customer needs, brand, usability and commercial performance
• Manage multiple workstreams and shifting priorities across the digital customer experience

Mid-Weight Product Designer

Growth Marketing

• Lead the scope and delivery of the DTC growth roadmap across the US, Canada, and UK
• Own end-to-end growth performance and connect strategy with commercial optimisation
• Design, run, and scale experiments in a live trading environment
• Set standards for on-site customer experience and manage change requests to improve experience and revenue
• Optimise subscription-led LTV:CAC and the full customer journey
• Optimise growth marketing, landing pages, acquisition, and retention experiences
• Lead and empower a high-performing growth team
• Monitor growth metrics and business performance, translating insights into recommendations and actions
• Assess customer journeys and funnel behaviour
• Manage ecommerce pricing, promotions, and commercial risks
• Lead growth projects from ideation through delivery
• Balance short-term trading wins with long-term strategic growth
• Own sprint planning, briefs, measurement, and post-test decisions
• Prioritise work across departments
• Collaborate with UX and Design, Product Delivery, Engineering, Compliance, Data, and Marketing
• Build landing page templates for target audiences
• Track CRO trends, emerging technology, tooling, and efficiencies
• Conduct one-to-ones and coach team performance
• Drive AI-enabled efficiency across Growth and collaborate with Tech, Data, UX Design, and department heads

Mid-Weight Product Designer

Head of Growth Product – Optimisation