SPT Labtech

Sales

• Own annual sales targets for the Apricot branded liquid handling product line across the Central territory
• Present the company, its history, culture, strategy, products, and associated capabilities
• Leverage the customer database to execute a focused East Coast US strategy with measurable objectives
• Organize work according to company and personal priorities
• Implement company product and market priorities
• Develop and follow up on opportunities across product lines in collaboration with product specialists
• Build consultative customer relationships and act as a trusted advisor
• Position SPT solutions within end-user workflows and explain solution benefits using available communication tools
• Maintain comprehensive knowledge of products and services and cross-sell the product range
• Maintain application knowledge through training, paired field tours, and e-learning
• Own CRM data and management
• Conduct product demonstrations, outbound lead generation, and post-sales support
• Support territory and key account managers
• Manage the sales pipeline end to end
• Solve customer problems and contribute as a key stakeholder in new Apricot product launches
• Regularly travel within the assigned central US region

Sales Specialist

Outside Sales

• Own the annual sales territory for SPT Labtech's liquid handling portfolio across Texas, Oklahoma, Kansas, and Nebraska
• Promote, develop the market for, and sell liquid handling and sample management product lines across the territory
• Manage every pre-sale activity through purchase order and support post-sales activities
• Work independently and collaborate with sales specialists, support, product management, and marketing teams
• Schedule and conduct customer product presentations and demonstrations
• Generate outbound leads and participate in trade shows
• Manage the customer database and propose a global strategy based on quantifiable objectives
• Organize work priorities to achieve individual and company goals
• Develop and follow up on opportunities across product lines and collaborate with product specialists
• Build consultative customer relationships and act as a trusted advisor
• Position SPT solutions within end-user workflows and communicate solution benefits
• Maintain strong knowledge of products and services and cross-sell the product range
• Maintain application knowledge through training and support functions
• Own CRM data and management

Sales Specialist

Territory Sales Manager