Chief Marketing Officer

• Build and execute a national marketing strategy that scales revenue and brand reputation across multiple states
• Own the full funnel, including paid media, SEO/SEM, PR, TV/radio, influencer, community outreach, and brand storytelling
• Lead and grow a team of 15–25+ marketers across social, digital, paid, creative, and content
• Hire, mentor, and build internal career pathways for top talent
• Define and track KPIs including CAC, CPL, cost-per-signed-case, and ROI
• Build dashboards and reporting cadences driving weekly/monthly strategic decisions
• Localize and adapt campaigns for Miami, Orlando, NYC, and Texas markets
• Develop campaigns for bilingual English/Spanish audiences
• Navigate state-specific Bar/legal advertising compliance requirements
• Own a $10M+ annual marketing budget
• Negotiate vendor/media contracts and hold partners accountable to ROI
• Sit on the Executive Leadership Team and translate marketing performance into business strategy for firm leadership

• Build and execute a national marketing strategy scaling revenue and brand reputation across multiple states
• Own the full funnel across paid media, SEO/SEM, PR, TV/radio, influencer, community outreach, and brand storytelling
• Lead and grow a team of 15–25+ marketers across social, digital, paid, creative, and content
• Hire, mentor, and build internal career pathways for top talent
• Define and track campaign KPIs including CAC, CPL, cost-per-signed-case, and ROI
• Build dashboards and reporting cadences driving weekly and monthly strategic decisions
• Localize campaigns for Miami, Orlando, NYC, and Texas markets, including bilingual English/Spanish audiences
• Navigate state-specific Bar and legal advertising compliance requirements
• Own a $10M+ annual marketing budget
• Negotiate vendor and media contracts and hold partners accountable to ROI
• Serve on the Executive Leadership Team and translate marketing performance into business strategy for firm leadership

• Own and execute Hivemind’s marketing strategy and roadmap, aligned with firm priorities, fund launches, and technology initiatives
• Serve as the single point of ownership for all marketing and communications efforts, balancing strategic planning with hands-on execution
• Develop and produce content across website, social media, thought leadership, and firm announcements
• Maintain and evolve the firm’s digital presence, ensuring a consistent and institutional-grade brand
• Build high-quality presentations, pitch decks, and marketing materials for LPs, partners, and internal stakeholders
• Manage external marketing partners, such as PR firms, press relationships, and event vendors
• Plan and execute Hivemind’s events aimed at engaging a range of external stakeholders
• Track and assess performance across digital marketing and brand initiatives, using data to refine strategy
• Translate complex investment and technical strategies into clear, compelling narratives
• Manage multiple priorities and stakeholders to drive the Marketing roadmap forward

Director of Marketing

• Lead the strategy, planning, and execution of national and regional field marketing programs
• Manage $4M+ in annual revenue across multiple clients and program verticals
• Recruit, train, and oversee a blended team of full-time and freelance Field Managers
• Translate national brand objectives into market-specific activation plans
• Partner with distributors and regional sales teams to support programming and drive impact
• Collaborate with Production, Creative, and Client Services teams to align deliverables
• Own budgets, manage field managers, and ensure delivery to agency and client expectations
• Forecast for all field programs
• Develop SOPs and training systems for consistency, compliance, and excellence
• Oversee field tools and processes, including scheduling, reporting, expense tracking, and payroll inputs
• Analyze and present campaign KPIs, insights, and toplines to clients and stakeholders
• Represent the agency professionally in client and partner meetings

Chief Marketing Officer jobs in New York