Marketing

• Plan and execute marketing campaigns across digital, content, and owned channels from brief through reporting
• Support paid media placements by supplying creative assets, campaign specifications, and briefing materials
• Manage the always-on content calendar across EDM, push, in-app, and social channels
• Coordinate creative production, copywriting, and asset trafficking with design and agency partners
• Run A/B tests across acquisition, content, and retention touchpoints and apply learnings
• Own the subscriber funnel across acquisition, onboarding, trial conversion, and lapsed-subscriber win-back
• Run lifecycle and CRM campaigns using Adobe Journey Optimizer
• Build and QA audience segments and journey logic with data and product partners
• Track campaign and subscriber performance, identify underperformance, and implement optimisations
• Coordinate app store listings, partner platform requirements, and fixture-schedule merchandising windows
• Support partnership and promotional marketing activations tied to fixtures, club moments, and sponsors
• Translate KPI frameworks and campaign strategy into executable plans
• Maintain campaign documentation and post-campaign reporting
• Provide operational support including briefing documents, campaign trackers, and reporting decks

Marketing, Subscription Executive

• Lead and scale Field Marketing across the Middle East, India, and Asia Pacific
• Establish a unified regional strategy aligned with Shield AI’s global go-to-market priorities
• Lead the company’s largest regional field marketing team and develop its organizational structure, talent, processes, and operating rhythms
• Build and institutionalize field marketing as a disciplined, revenue-aligned function
• Develop and execute account-based marketing strategies for priority government, military, defense, aerospace, and strategic industry accounts
• Map stakeholders and orchestrate multi-touch engagement across events, executive briefings, targeted campaigns, and high-value experiences
• Develop knowledge of defense and aerospace ecosystems across the Middle East, India, Japan, Korea, Australia, Southeast Asia, and other priority APAC markets
• Partner with Sales, Business Development, and Capture teams to identify strategic accounts and opportunities and support pipeline creation, opportunity progression, and capture objectives
• Own strategy and execution for major regional aerospace and defense events
• Create and execute ABM programs, executive engagements, customer experiences, roundtables, and regional campaigns
• Develop regional marketing strategies accounting for differences in defense procurement, government structures, military organizations, acquisition timelines, budgets, and business cultures
• Build relationships with regional Sales, Business Development, Capture, and Growth leaders
• Establish KPIs for strategic account penetration, stakeholder engagement, executive engagement, opportunity creation, pipeline contribution, and deal acceleration
• Lead regional agencies, vendors, event partners, and other external resources
• Represent Shield AI and Field Marketing with senior internal and external stakeholders
• Partner with Sales, Business Development, Capture, Growth, Product Marketing, and executive leadership to strengthen relationships, accelerate opportunities, support capture efforts, and generate measurable pipeline impact

Director of Field Marketing – Asia Pacific / Middle East

• Support coordination and follow-up of data, reporting, digital-platform and transformation-related requests between Porsche Asia Pacific, Porsche AG and regional markets
• Support monthly and quarterly KPI reporting and performance tracking
• Monitor data quality and support KPI governance across markets
• Assist with omnichannel touchpoint evaluation and improvement plans
• Prepare data-driven reports for internal and external decision-making
• Handle incoming quotations and invoices and coordinate with Finance
• Support digital transformation programs, including AI adaptation across the organisation
• Prepare documentation, steering materials, and project updates
• Support cross-team coordination with markets, Porsche AG, and agencies

Intern – Marketing Analytics, Digital Enablement

• Lead the APAC marketing partnership with Microsoft and execute strategic regional marketing plans
• Collaborate with global, regional, and country stakeholders on integrated APAC marketing programs and campaigns
• Use market intelligence, business insights, and performance data to identify growth opportunities and optimize investments
• Partner with sales teams and vendor business managers to support pipeline growth, customer acquisition, and revenue objectives
• Manage regional marketing budgets and ensure measurable ROI and KPI achievement
• Champion Ingram Micro's marketing services, solutions, and capabilities
• Liaise between global strategy and local execution while addressing regional market needs
• Build internal and external relationships supporting collaboration, innovation, and business growth

APAC Regional Marketing Lead

• Direct development of company market requirements for specific products or product lines
• Lead and coordinate product planning, product launches, product management, market development, and market research activities
• Interact with product managers to identify new marketing opportunities
• Recommend actions, schedule and plan projects, estimate costs, and manage projects to completion
• Identify unmet customer requirements and new business opportunities
• Provide vision and focus to move products from idea to marketplace
• Facilitate and coordinate marketing activities with geographic areas to increase teamwork and build partnerships
• Coordinate trade show activities
• Support website development
• Develop future e-commerce strategies
• Track marketing campaigns, evaluate results, and provide recommendations for future promotions
• Provide guidance, coaching, and training to other employees within the job area
• Manage major or moderately complex projects, including delegation and review of work products

Marketing Specialist – SEA CAS

• Drive global demand for ACS offerings in the semiconductor manufacturing equipment market and other assigned markets
• Create and support strategic business development initiatives
• Gather and report high-level customer feedback
• Produce application-specific technical marketing content
• Gather and report market intelligence
• Target semiconductor OEMs in APAC and China to raise awareness and access engineering and key economic buyer levels
• Identify prospective customers and work with sales managers to arrange, prepare for, and join meetings with key OEM targets
• Provide market and application insight to strengthen ACS positioning during customer engagements
• Perform market studies and develop business plan proposals
• Conduct structured interviews and on-site discussions with semiconductor equipment OEMs
• Document application requirements, performance drivers, unmet needs, and use cases
• Support Product Management with voice-of-customer interview summaries to define product requirements and priorities
• Create and manage application-specific technical and sales enablement content, including webinars, seminars, articles, white papers, application success stories, short videos, and social media posts
• Communicate with internal subject matter experts and support Product Marketing in creating and reviewing sales enablement materials
• Coordinate with and support Marketing and Business Development on internal and external messaging
• Interview customers, partners, and market players to understand customer needs, market trends, market potential, and competitive intelligence
• Attend major industry events to track technology and application trends
• Support Product Marketing with competitive intelligence on products, sales and marketing strategy, and key activities
• Educate sales, marketing, and management on semiconductor market trends
• Use AI-native workflows and AI technologies to maximize productivity, create technical marketing content, identify market trends, analyze customer feedback and competitive intelligence, and support strategic business development initiatives
• Promote continuous improvement through AI-enabled tools and methodologies

Marketing jobs in Singapore

Marketing, Subscription Executive

Director of Field Marketing – Asia Pacific / Middle East

Intern – Marketing Analytics, Digital Enablement

APAC Regional Marketing Lead

Marketing Specialist – SEA CAS

Segment Marketing Manager – Semiconductor