Performance Marketing

• Execute and optimize programmatic media campaigns across DSPs, including hands-on execution in DV360
• Implement campaign architectures, bid strategies, and optimization techniques
• Monitor campaign performance daily, identify trends, and analyze metrics including supply path optimization and media quality indicators
• Generate performance reports and provide actionable insights
• Utilize AdTech/MarTech tools for campaign setup, trafficking, tracking, and reporting
• Assist in evaluating new media solutions and features
• Support day-to-day communication with core programmatic vendors and technology partners
• Collaborate with agency partners and internal cross-functional teams including creative, analytics, and tech
• Adhere to governance frameworks and perform QA checks on campaign setups and tracking
• Assist with documentation and billing reconciliation processes
• Contribute to research, application, and discussion of new and emerging programmatic technologies

Programmatic Campaign Manager

• Design static ads for Meta across feed, stories, and reels placements
• Create short motion ads and animated versions of static ads, including product animations, kinetic type, and simple UGC-style edits
• Turn creative briefs into multiple concepts and variations for testing
• Build iterations on winning ads using new hooks, headlines, layouts, offers, and visuals
• Work with the growth team to review CTR, CVR, and ROAS performance and decide what to test next
• Monitor competitors and trends in CPG and supplement advertising and bring new ideas
• Maintain brand consistency while developing creative that performs

Paid Social Designer – Statics, Motion

• Own the integrated performance story across wireless acquisition, Add-A-Line growth, upgrades, monetization, revenue optimization, and sales health
• Lead and develop a team responsible for acquisition performance, lifecycle performance, revenue optimization, and business diagnostics
• Advise executive leaders and partner organizations with data-driven business insights
• Evaluate performance to identify opportunities that improve revenue, conversion, attach rates, product mix, and customer value
• Identify and prioritize customer friction, business defects, operational failures, fulfillment issues, and sales leakage
• Create cohesive performance narratives connecting traffic, funnel performance, conversion, customer behavior, product mix, operational health, and financial performance
• Partner across Analytics, Product, Technology, Site Experience, Personalization, Operations, and Marketing
• Establish operating cadences, governance routines, business reviews, and scorecards
• Coach and develop direct reports and future leaders
• Drive continuous improvement, organizational effectiveness, and operational excellence

Associate Director – Digital Consumer Sales, Wireless Performance & Optimization

• Own global campaign strategy, including themes, calendar, channel mix, and offer architecture
• Set and deliver pipeline targets by region, segment, and industry
• Build demand programs for international markets based on regional channel mix, language, buying behavior, and sales motions
• Own and optimize the demand budget
• Build and run account-based marketing for strategic and named enterprise accounts
• Use intent, engagement, and firmographic signals to prioritize team and Sales activity
• Lead inbound and outbound sales development globally, including coverage models, capacity planning, territory alignment, and quota setting
• Own speed-to-lead and qualification standards jointly with Sales leadership
• Align campaign messaging with outbound sales sequences
• Develop sales development as a talent pipeline
• Own partner marketing across resellers, distributors, systems integrators, and technology alliances
• Build co-marketing programs generating partner-sourced and partner-influenced pipeline
• Drive expansion demand into the installed base
• Build customer advocacy and reference programs
• Own the global events portfolio and measure event investments on pipeline and cost per opportunity
• Lead a global organization across multiple teams
• Hire, develop, and retain leaders
• Partner across Product Marketing, Brand and Communications, Marketing Operations, and Analytics
• Represent the demand engine to the executive team
• Report to the Chief Marketing Officer and partner with Sales, Partner, and regional and segment leaders

Performance Marketing jobs in Texas

Programmatic Campaign Manager

Paid Social Designer – Statics, Motion

Associate Director – Digital Consumer Sales, Wireless Performance & Optimization

VP, Demand Generation