Social Media Manager

• Monitor comments, replies, and direct messages daily across Instagram, Facebook, and other social channels
• Identify buying intent and distinguish purchase interest, order problems, and casual conversation
• Move prospects from public comments into private DMs
• Qualify leads by determining needs, blockers, and location
• Close sales in DMs and send invoices or secure payment links
• Hand qualified leads to assigned salespeople with complete context
• Follow up on open conversations to prevent warm leads from going cold
• Log all activity in Richpanel helpdesk
• Report recurring blockers, high-performing posts and ads, and purchase-stopping questions to marketing, product, and CX

Social Media Sales Representative

• Develop and execute multi-channel marketing strategies to drive high-quality lead growth
• Optimize and scale landing pages to maximize lead conversion
• Identify high-performing marketing campaigns and channels and scale them effectively
• Oversee paid media channels, including Google Ads, Bing Ads, and influencer partnerships
• Leverage satisfied customers to drive referral-based growth
• Improve search rankings through link building and content marketing
• Oversee structured snippets implementation
• Lead and manage an international marketing team
• Conduct regular one-on-one and team meetings to review performance, challenges, and opportunities
• Provide mentorship, training, and coaching
• Collaborate with tech and product teams to optimize user experience and tracking
• Track and analyze key marketing metrics to optimize ROI
• Conduct funnel analysis to identify improvement areas
• Coordinate with CRO to develop tests for offers, pricing, and promotions

Senior Project Marketing Manager, Social Media Head

• Develop and execute multi-channel marketing strategies to drive high-quality lead growth
• Optimize and scale landing pages to maximize lead conversion
• Identify high-performing campaigns and channels and scale them effectively
• Oversee paid media channels, including Google Ads, Bing Ads, and influencer partnerships
• Leverage satisfied customers for referral-based growth
• Improve search rankings through link building and content marketing
• Oversee structured snippets implementation
• Lead and manage an international marketing team
• Conduct regular one-on-one and team meetings to review performance, challenges, and opportunities
• Provide mentorship, training, and coaching
• Collaborate with tech and product teams to optimize user experience and tracking
• Track and analyze marketing metrics to optimize ROI
• Conduct funnel analysis to identify improvement opportunities
• Coordinate with CRO to test offers, pricing, and promotions