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Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates strong analytical skills and a proactive mindset to identify growth opportunities and optimize user acquisition strategies. Proficient in measuring and evaluating key business metrics through structured A/B testing and data-driven insights.
Highest-signal resume keywords
Product AnalyticsA/B TestingGrowth Metrics (CR, ARPU, CAC, LTV)User AcquisitionAnalytical Skills
About the role
Key responsibilities & impact- Analyze acquisition, activation, and retention metrics to identify funnel bottlenecks and improvement opportunities
- Research competitors and monitor the market to uncover growth opportunities
- Support discovery of new workout funnels for the Young Female audience
- Study user behavior, collect feedback, and extract insights from product analytics
- Turn insights into data-driven conclusions and recommendations
- Identify growth areas and formulate hypotheses
- Prioritize experiments in a structured backlog
- Plan and coordinate A/B tests
- Measure test results and evaluate impact on key business metrics
- Collaborate with marketing, analytics, copywriting, legal, design, and development teams
- Ensure shared understanding of goals, results, and next steps
Requirements
What you’ll need- 6+ months of experience at product IT companies in product, analytics, user acquisition, or creative marketing; or 1+ year at FMCG companies in brand management, marketing, or analytics
- Strong problem-solving skills
- Proactive mindset and ownership
- Solid analytical skills
- Confident understanding of growth metrics: CR, ARPU, CAC, and LTV
- Basic proficiency with analytics tools
- Upper-intermediate (B2) or higher proficiency in English
- Understanding of design principles and copywriting strategies is a plus
- Hands-on experience running A/B tests and launching products from scratch is a plus
- Curiosity about the fitness industry is a plus
Benefits
Comp & perks- Flexible work format: office, remote, or hybrid
- Wellness benefits including corporate gym workouts, massage, corporate lunches, sports, and team activities
- Regular online workouts
- Partner discounts
- Free access to BetterMe products
- Health insurance and corporate doctor
- Support for sports events, including covered entry fees
- Modern hardware and equipment provided
- Legal and finance support
- Growth opportunities and internal career development
- Independent time management and decision-making without micromanagement
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data AnalysisFunnel OptimizationExperiment PrioritizationUser Behavior AnalysisMarket ResearchHypothesis FormulationFeedback CollectionInsights ExtractionProduct LaunchGrowth Strategy Development
Soft Skills
Problem-SolvingProactive MindsetOwnershipCollaborationCuriosity
Tools & Technologies
Analytics Tools
Industry Keywords
Fitness IndustryCreative MarketingBrand ManagementUser AcquisitionDesign PrinciplesCopywriting Strategies