Dyson

General

• Find and act on new opportunities to increase sales and profits and improve customer experience and satisfaction
• Propose, test and implement new services or operational improvements
• Take full responsibility for store performance and standards
• Provide recommendations to management on stock and services
• Maintain Dyson’s standards for customer experience, visual merchandising, and store environment
• Address customer escalations and ensure resolution in line with brand values
• Create personalized customer interactions and build brand advocates
• Lead execution of the Retail Activations calendar with market and global implementation teams
• Recruit, coach, and develop managers and future store leaders
• Set team and individual targets, monitor performance, and provide ongoing feedback
• Lead by example and create a positive, motivated, collaborative team culture
• Participate in floor leadership and interact with customers and team daily
• Drive store performance metrics and sustainable growth
• Monitor results, identify trends, and take corrective action or make recommendations
• Execute operational and merchandising strategies aligned with local HQ
• Plan store readiness during peak trading periods
• Uphold policies and standards for operations, security, cash handling, health and safety, and loss prevention
• Protect company assets and confidential information
• Support store opening, closing, inventory accuracy, and maintenance tasks
• Manage escalations and resolve operational or team-performance problems
• Success measured through customer experience, profitability, talent development, and operational excellence metrics

Store Leader

• Become an authority on Dyson products, understanding their features, benefits, and applications
• Share product knowledge with customers to help them make informed purchase decisions
• Greet and assist customers with enthusiasm, providing a personalized and welcoming experience
• Listen to customer needs, answer questions, and offer tailored solutions
• Actively promote and demonstrate Dyson products to drive sales and create excitement
• Maintain a clean, organized, and visually appealing store environment
• Ensure products are well-displayed and easily accessible
• Track inventory levels, assist with restocking, and report inventory discrepancies
• Collaborate with colleagues to ensure a seamless customer experience
• Work with external retail partners to create best-in-class experiences

Dyson Expert – Part Time

Sales

• Deliver outstanding retail experiences through presentation and demonstration of Dyson machines
• Deliver hands-on demonstrations showcasing Dyson products across Floor Care, Environmental Control, Personal Care and Professional categories
• Achieve individual daily, weekly and monthly sales KPIs and sales conversion targets
• Deliver a high standard of customer service
• Maintain visual merchandising standards and increase Dyson in-store presence
• Build strong relationships with store management and staff
• Uncover shopper needs and match them with appropriate products
• Provide bespoke consultations to answer customer questions

Retail Sales Assistant

Account Manager

• Execute and drive a retail sales plan for specific retailer accounts to deliver sales and profit growth of existing and new Dyson products
• Develop joint business plans for retail accounts
• Seek internal stakeholder consensus and approval for proposed plans and negotiate with accounts to maximize profit outcomes
• Achieve monthly, quarterly, and yearly sales, profit, and inventory goals
• Manage funds and resources for the best return on investment
• Analyze data and implement high-quality solutions and proactive actions with customers and teams
• Develop and manage relationships with retail accounts, customer teams, and internal business partners
• Represent Dyson to the trade and demonstrate exemplary execution of Dyson principles
• Identify decision makers and influencers and build positive working relationships across customer organizations
• Establish and execute plans for distribution, merchandising, pricing, and product placement
• Negotiate contracts, trading terms, and various programs
• Visit customer head offices regularly and, when appropriate, accompany customers to Dyson’s UK head office
• Work with Marketing, Finance, and Channel to develop exclusive products and ranges
• Work with Logistics to execute local bundles and reduce QVC and HSN corporate charges
• Work with Marketing and the Product Claims and Performance Manager to substantiate on-air claims
• Ensure accountability for accounts receivable, legal, customer service, and related administrative due diligence
• Contribute as an active, high-performing member of the National Account Sales Team
• Identify problems, find solutions, suggest process improvements, and share knowledge and expertise
• Develop expertise in all Dyson products
• Develop and manage direct and indirect reports

Store Leader

Dyson Expert – Part Time

Retail Sales Assistant

Senior National Account Manager