Fusable

General

• Build, launch, manage, and optimize paid media campaigns across search, social, display, video, and programmatic platforms
• Manage campaigns for external client accounts and Fusable's internal Data brands
• Independently manage assigned campaigns while ensuring quality, accuracy, and timely delivery
• Monitor campaign performance and optimize KPIs including CTR, CPC, CPA, conversion rate, CAC, and conversion-to-qualified-lead rate
• Develop basic strategic recommendations and optimization insights
• Collaborate with Account Services on client goals and performance initiatives
• Work with Fusable's Data and Marketing teams on internal data brand lead-generation goals
• Maintain campaign tracking, tagging, audience targeting, and conversion measurement
• Participate in reporting analysis and communicate performance updates using HubSpot and Salesforce
• Assist with campaign audits, QA checks, platform troubleshooting, and issue resolution
• Contribute ideas to improve workflows, processes, and team efficiencies
• Maintain current platform certifications and develop expertise across media products and channels
• Support onboarding and knowledge sharing with Coordinators as needed
• Serve as an internal paid media subject matter expert for Fusable's Data brands

Digital Acquisition Specialist

Data Analyst

• Update equipment cost data quarterly, ensuring changes are well researched, justifiable, and well documented
• Conduct industry research to understand and stay on top of equipment cost trends
• Support ad-hoc data pull requests, reporting and dashboards
• Work with engineers and other teams to streamline processes
• Work closely with the Data Quality team to ensure quality standards are upheld
• Improve documentation and transparency in all processes
• Audit existing processes to find pain points and improvements in efficiency
• Generate and maintain reports and dashboards to support business needs
• Collect data from various sources and perform general data analysis to support ownership and operating cost calculations

Operations

• Translate portfolio strategy into an executable R&D operating plan across product lines
• Establish R&D governance, including decision rights, approval gates, and operating cadences
• Manage the end-to-end SDLC process from intake through release
• Operationalize the planning hierarchy and its approval gates
• Standardize handoffs between Product Management, Product Owners, Design, and Engineering
• Administer Asana, Jira, and Confluence to reflect processes and produce reliable delivery data
• Manage the Commercial Interlock process aligning Product, Sales, Marketing, Finance, and Customer Success from roadmap to revenue
• Facilitate SKU approval for pricing, packaging, and revenue mapping before launch
• Maintain the release calendar and coordinate launch readiness
• Clarify ownership and decision rights, escalating cross-functional conflicts to leadership
• Own monthly R&D reporting on spend versus budget, capacity, delivery, and risk
• Partner with Finance on R&D budgeting and forecasting
• Manage R&D capitalization tracking and document CapEx/OpEx treatment
• Link R&D investment to adoption, retention, and revenue outcomes

Principal, R&D Operations

Account Manager

• Manage a portfolio of high-level and mid-level client accounts
• Serve as the primary point of contact for assigned accounts
• Lead client check-ins, project updates, and performance discussions
• Provide strategic guidance and identify risks or opportunities
• Monitor account health, pacing, and performance trends
• Deliver reporting and performance summaries with recommendations
• Manage renewals, identify expansion opportunities, and drive net retention
• Support proposal development and pricing conversations with Sales
• Maintain accurate revenue forecasting
• Coordinate tasks, timelines, assets, requirements, and deliverables across multiple campaigns
• Manage campaign implementation, onboarding, mid-flight changes, optimizations, and renewals
• Coordinate targeting updates, creative swaps, and landing page adjustments
• Collaborate with sales, creative, content, and paid media teams
• Conduct detailed QA of creative assets, ad copy, URLs, tracking tags, and platform setups
• Maintain campaign data, client requests, timelines, and milestones in internal systems

Senior Digital Account Manager

Customer Success Manager

• Manage an assigned portfolio of RigDig customer accounts with responsibility for retention, growth, and overall account health
• Achieve annual retention and revenue growth targets within the assigned book of business
• Develop and execute account strategies to increase customer engagement, product adoption, renewal rates, and long-term customer value
• Identify opportunities to expand product utilization, increase user adoption, and introduce additional solutions
• Partner with Strategic Account Executives on renewals, account expansion, and revenue growth initiatives
• Maintain forecasts of renewal opportunities, account risks, and growth potential
• Own the post-sale customer experience and serve as the primary point of contact for assigned customers
• Build customer relationships and proactively identify and mitigate risks to satisfaction, adoption, retention, and renewal
• Lead recurring customer business reviews and deliver data-driven recommendations and best practices
• Monitor adoption and engagement trends and implement action plans to improve success and retention
• Demonstrate customer value and ROI for renewal and expansion discussions
• Establish success plans and measurable goals with customers
• Lead onboarding programs and conduct consultative customer training
• Keep customers informed about new capabilities, product enhancements, and industry best practices
• Advocate for customer priorities with Product, Sales, Marketing, and Support teams
• Capture and analyze customer feedback
• Maintain accurate customer documentation in Salesforce and other business systems
• Track customer health, adoption, retention, and growth metrics
• Maintain account plans, customer success activities, and renewal readiness

Client Success Manager

Digital Marketing

• Own and continuously optimize how prospects discover, engage with, convert, and progress through Fusable’s digital ecosystem
• Lead Fusable’s SEO and AEO strategy, website and conversion optimization, lifecycle and nurture programs, and digital experimentation
• Own the digital marketing strategy across the prospect journey from discovery through conversion and nurture
• Translate Growth campaigns, industry narratives, and business priorities into digital experiences and activation strategies
• Identify gaps and opportunities across the digital buyer journey and recommend improvements
• Partner cross-functionally to prioritize and execute digital initiatives based on expected business impact
• Analyze search intent, competitive visibility, audience questions, and emerging behaviors
• Improve organic visibility, website authority, technical SEO, and conversion from organic audiences
• Own website performance as a demand generation and conversion channel
• Develop and manage CRO and experimentation programs across pages, landing experiences, forms, and CTAs
• Use behavioral and performance data to identify friction, develop hypotheses, and prioritize improvements
• Own digital nurture and lifecycle experiences, including segmented nurture and re-engagement journeys
• Create conversion paths and digital-to-human handoffs with Growth, Sales/BDR, and Marketing Operations
• Own organic social strategy for audience development, distribution, and campaign amplification
• Establish a test-and-learn discipline across SEO/AEO, website, lifecycle, and organic channels
• Connect digital performance to qualified conversions, opportunities, pipeline, and revenue
• Turn performance data into actionable insights and optimization decisions

Digital Acquisition Specialist

Data Analyst

Principal, R&D Operations

Senior Digital Account Manager

Client Success Manager

Digital Marketing Manager