QA Engineer

• Test Braze Canvases and campaigns before launch, including audience segments, triggers, branching paths, and entry and exit criteria
• Validate Liquid logic, fallback states, email HTML, responsive layouts, dark mode, links, tracking, and UTM parameters across clients and devices
• Check SMS content, character counts, GSM-7 and Unicode encoding, shortened links, and opt-out functionality
• Review targeting, rate limits, frequency caps, and quiet hours before launch
• Monitor audience flow, delivery, and conversion tracking after launch
• Audit active automations to confirm data inputs, triggers, and messaging behavior remain accurate
• Investigate delivery failures, webhook errors, Connected Content issues, data sync discrepancies, and unexpected Braze behavior
• Write reproducible bug tickets with diagnostic steps, context, and recommended fixes for engineering or other partners
• Collaborate with lifecycle and engineering teams on reliable lifecycle email and SMS programs

Technical CRM, QA Specialist – Braze

Social Media Manager

• Own and execute the organic social calendar across Instagram, TikTok, and YouTube, coordinating themes with blog, email, and Growth Team plans
• Concept, script, brief, film, and edit short-form video and static content for each platform
• Improve reach and engagement through strong hooks, relevant trends, posting cadence, and TikTok and YouTube search optimization
• Build social reporting in Sprout Social and track referral traffic, link clicks, reach, saves, shares, follower growth, watch time, and profile visits
• Turn performance findings into content recommendations
• Maintain Tia’s link-in-bio experience, including UTM tagging and landing page priorities
• Respond to comments and DMs through Meta Business Suite and TikTok using approved guidance
• Partner with clinical and operations teams to maintain quick replies and escalate account-specific concerns or formal complaints
• Monitor brand mentions, sentiment, competitor content, and audience conversations across social platforms and forums
• Share recurring questions, objections, and emerging trends with the Growth Team

Organic Social Media, Community Specialist

Care Coordinator

• Serve as a primary point of contact for member inquiries through phone, chat, and other communication channels
• Support complex scheduling and care coordination workflows, including clinical services, specialty services, follow-up needs, and escalated member concerns
• Triage urgent requests, important flags, and high-touch member concerns using established workflows and escalation protocols
• Build trust with members through empathetic communication, clear follow-through, and thoughtful problem solving
• Work closely with clinical providers, operations teams, and external partners to support seamless and safe care delivery
• Accurately document member interactions in accordance with HIPAA and internal policies
• Identify recurring member pain points, workflow gaps, or opportunities for simplification and share insights with leadership
• Participate in team training, huddles, and performance reviews while staying current on workflow, policy, and product updates