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Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product marketing strategies and implementation within the industrial automation sector, focusing on driving sales growth and managing product positioning. Proficient in collaborating across teams to achieve business targets and enhance customer engagement.
Highest-signal resume keywords
Product Marketing StrategyIndustrial Automation ExperienceElectrical Engineering DegreeDrive Systems KnowledgeCustomer Communication
Tech Stack
Tools & technologiesAbout the role
Key responsibilities & impact- Define, plan, and ensure implementation of product marketing strategies in the assigned area
- Support sales organizations in driving sales and services for assigned products
- Ensure profitable business growth in the assigned market
- Contribute to the Motion Services Business in Canada
- Create, plan, and implement local go-to-market product marketing strategy for the digital portfolio
- Define and communicate product value propositions and product positioning
- Ensure achievement of established targets and define improvement actions
- Focus on demand orders, growth margin, net price variance, Net Promoter Score, inventory turn, and on-time delivery targets
- Develop and implement annual marketing plans with relevant business areas and product groups
- Manage the ABB installed base and direct product management and sales teams toward priority opportunities
- Lead the Motion Service Advisor tool and pursue top customers with the sales team to perform MSA analysis
- Collaborate with Product Management, Business Management, Sales, Project Management, and Operations
Requirements
What you’ll need- 1 to 5 years of experience in the industrial automation space, or experience in product or project management
- Bachelor degree in Electrical or Mechanical Engineering
- Enhanced knowledge in drive systems, cyber security, electrical/mechanical engineering
- Ability to work with customers and industrial equipment in heavy industries and commercial markets
- Ease communicating in English
Benefits
Comp & perks- Hybrid work model: 2 to 3 days at the office
- Reasonable accommodations during the recruitment process
- Inclusive and diverse workplace
- Employment equity commitment
- Support for women, Indigenous Peoples, members of visible minorities, and persons with disabilities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product ManagementProject ManagementMarket Strategy ImplementationDemand Order ManagementGrowth Margin AnalysisNet Price Variance TrackingInventory Turn OptimizationOn-Time Delivery ManagementMSA AnalysisAnnual Marketing Planning
Soft Skills
CollaborationCommunication
Tools & Technologies
Motion Service Advisor Tool
Industry Keywords
Industrial AutomationHeavy IndustriesCommercial MarketsCyber SecurityElectrical EngineeringMechanical Engineering