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Senior Communications Specialist
Aleph Group, IncCore Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in content marketing and public relations, with a strong focus on developing and executing communication strategies across various platforms. Proficient in utilizing AI tools for content creation and performance analysis while maintaining brand voice and optimizing engagement metrics.
Highest-signal resume keywords
Content MarketingPublic RelationsCommunication StrategiesAI Tools ProficiencyEmail Marketing
Tech Stack
Tools & technologiesAbout the role
Key responsibilities & impact- Write and edit social media content, including posts, captions, carousels, short video scripts, and campaign copy
- Support regional marketing managers with PR and content toolkits, copy reviews, and localization guidance
- Review and prepare press releases and convert announcements into social, email, and internal communications
- Write and optimize newsletters, campaign emails, and nurture sequences
- Own subject lines, preview text, and CTAs, using A/B testing to improve performance
- Incorporate AI tools into research, drafting, localization, and variant testing
- Manage the integrated content calendar across social, email, web, and the marketing intranet
- Apply brand voice and tone guidelines to website copy, presentations, and sales materials
- Monitor social listening, respond to community engagement, and identify reputational risks
- Track social and email metrics and translate insights into recommendations
Requirements
What you’ll need- 5+ years of experience in content marketing, PR, communications, or integrated marketing
- Bachelor’s degree in communications, public relations, marketing, or a related field
- Expertise developing and executing communication strategies across social media, employee-generated content, email, and internal communications
- Understanding of PR materials, including press releases, Q&As, and media kits
- Experience with content and PR tools, media monitoring solutions, content management systems, and analytics platforms such as Salesforce Marketing Cloud, eClincher, and PR Newswire
- Native-level English proficiency
- Exceptional writing, editing, and presentation skills
- Ability to develop scalable, localizable, and measurable content strategies
- Strong organizational and interpersonal skills
- Hands-on experience with AI tools such as Claude, ChatGPT, and Gemini
- Ability to derive actionable business insights from performance dashboards
Benefits
Comp & perks- Freedom to grow and create within the company
- State-of-the-art workshops and professional development
- Opportunity to work with leading brands, platforms, and publishers across 90+ markets
- Dynamic environment encouraging creativity, collaboration, and bold ideas
- Diverse, multicultural team
- Meaningful work connecting brands and consumers in digital advertising
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
WritingEditingContent OptimizationA/B TestingPerformance Metrics AnalysisLocalization StrategiesSocial Media ManagementPress Release DevelopmentEmail CampaignsContent Strategy Development
Soft Skills
Organizational SkillsInterpersonal SkillsPresentation Skills
Tools & Technologies
Salesforce Marketing CloudEClincherPR NewswireContent Management SystemsMedia Monitoring SolutionsAnalytics Platforms
Industry Keywords
Integrated MarketingSocial Media ContentCommunity EngagementBrand VoiceReputational Risk Management