GoodRx

Pricing Analyst

• Develop and continuously refine strategies to accelerate subscriber growth, engagement, retention, lifetime value, and profitability
• Identify structural opportunities and risks and establish recommendations and priorities for senior leadership
• Define approaches to subscription pricing, packaging, promotions, benefits, and monetization
• Evaluate customer response, competitive dynamics, willingness to pay, and unit economics to inform pricing decisions
• Independently frame and solve complex, ambiguous business problems using behavioral, financial, customer, and market data
• Develop hypotheses, determine analytical approaches, synthesize findings, and translate them into business recommendations
• Identify and prioritize opportunities across the subscription lifecycle
• Size opportunities, evaluate strategic and economic tradeoffs, build business cases, and establish decision criteria and success measures
• Develop a holistic perspective on acquisition, conversion, engagement, retention, revenue, lifetime value, and margin
• Translate customer and economic insights into recommendations shaping product roadmaps, investment decisions, benefit design, go-to-market strategies, and experimentation priorities
• Lead complex initiatives spanning Product, Pricing, Finance, Marketing, Design, Analytics, and other teams
• Create stakeholder alignment and drive decisions forward amid ambiguous ownership, data, or resolution paths
• Advise senior leaders on subscription growth, pricing, monetization, and economics
• Develop concise, executive-ready narratives synthesizing complex analyses and recommending clear courses of action
• Build and institutionalize analytical models, strategic frameworks, measurement approaches, and operating mechanisms
• Establish best practices for problem structuring, business-case development, experimentation, and strategic analysis
• Provide thought leadership and mentorship without requiring direct people-management responsibility
• Review and comply with Company safety and security policies and procedures and communicate potential security threats to the Security Team

Subscription Pricing & Strategy Director

Performance Marketing

• Manage end-to-end execution of paid social, including campaign setup, targeting, budget pacing, optimization, QA, and performance reporting
• Develop campaign strategies and recommendations aligned with business objectives, audience needs, and acquisition goals
• Monitor campaign performance and identify opportunities to improve efficiency, scale, and results
• Develop and execute testing plans across audiences, creative, placements, bidding strategies, and other campaign variables
• Partner with Creative and Integrated Marketing teams to develop and test social-first creative
• Translate performance results into actionable creative insights
• Analyze campaign and customer acquisition performance using CPM, CPA, CAC, conversion rates, and LTV
• Partner with Data and Analytics teams on incrementality testing, attribution, MMM, and platform measurement solutions
• Translate campaign results and learnings into performance insights and recommendations for Marketing stakeholders
• Maintain campaign documentation, QA standards, and platform best practices
• Stay current on digital media platforms, capabilities, privacy requirements, and industry trends
• Collaborate with cross-functional partners and share digital media expertise and best practices
• Report to the Senior Director, Digital Marketing

Senior Paid Social Specialist

Manager

• Support all contracting efforts from negotiation through implementation
• Ensure contracts are properly signed, stored, and managed throughout their lifecycle
• Assist in creating contract terms that support program success and protect the organization
• Ensure compliance and minimize risk across contracting initiatives
• Engage legal stakeholders to assure optimal contract terms and lifecycle management
• Stay current with GoodRx RxMarketplace product offerings and industry trends
• Participate in brainstorming, office activities, staff meetings, and client meetings
• Research and assist with program development for existing clients and new prospects
• Prepare, record, and track business contracts on behalf of the company

Senior Rx Marketplace Program Contract Manager

Engineering Manager

• Lead, hire, develop, and scale AI engineering teams and technical leaders supporting multiple use-case pods and shared platform capabilities
• Own delivery and engineering quality for LLM-based systems, agents, and integrations from architecture and build through production operation
• Guide technical direction and lead development and operation of the shared AI platform, including evaluation pipelines, behavioral and quality testing, prompt and model management, observability, DLP/sensitive-prompt guardrails, agent frameworks, and reusable AI capabilities
• Partner with Product, Architecture, and business leaders to translate priorities into technical plans and balance capacity and resources
• Make tradeoffs involving delivery commitments, technical investments, build/buy/partner decisions, vendors, and models
• Establish engineering practices across planning, design and code reviews, on-call, and incident management
• Manage cross-team dependencies, operational risks, systemic technical issues, and stakeholder alignment
• Ensure launches meet evaluation, security, and governance standards in collaboration with Legal, Compliance, and Security
• Develop engineering standards, reusable patterns, playbooks, and knowledge-sharing practices for safe AI adoption
• Stay involved in critical architecture, design, and technical decisions while maintaining accountability for leadership and delivery
• Navigate complex, ambiguous, cross-cutting engineering challenges across teams and organizational boundaries

Senior Engineering Manager, AI and Agents

Marketing

• Own enterprise marketing strategy for the HCP value chain across acquisition, engagement, retention, and monetization
• Devise marketing strategies and execution plans supporting the growth roadmap
• Build and lead a cross-functional network across lifecycle marketing, CRM, advertising media, analytics, content, communications, Sales, and platform monetization
• Advise senior management using HCP performance, customer and market insights, risks, dependencies, and investment tradeoffs
• Identify emerging opportunities and significant challenges across the HCP ecosystem
• Establish enterprise B2B messaging standards and governance
• Develop and manage collateral plans and content calendars across B2B lines of business
• Execute content production including sell sheets, pitch decks, case studies, white papers, testimonials, web, video, and webinars
• Translate complex clinical, commercial, product, and market concepts into B2B narratives and marketing materials
• Define scalable governance and lifecycle-management practices for the collateral portfolio
• Maintain the GoodRx industry solutions collateral library
• Lead complex, cross-functional marketing programs with governance, milestones, decision rights, and success measures
• Develop integrated campaign plans and measurement frameworks
• Evaluate campaign performance and ROI and recommend strategy or investment shifts
• Partner with senior leadership on strategic priorities and organizational initiatives
• Influence roadmaps and direct cross-functional contributors while remaining accountable for outcomes
• Provide thought leadership on B2B marketing practices, market trends, audience needs, and commercialization opportunities
• Partner with the Sr. Events Manager on industry conference and trade show planning and management as needed
• Report to the Sr. Director of B2B Marketing

Senior B2B Marketing Manager

Ecommerce

• Define digital experience strategies for assigned business lines and manage a prioritized CRO and landing-page roadmap
• Drive continuous optimization for landing pages and merchandising modules while ensuring messaging continuity across all channels
• Design, launch, and analyze A/B and multivariate experiments using platforms such as Optimizely
• Utilize analytics tools such as Amplitude and Looker to generate actionable insights
• Act as the point of contact for CRO, landing page, and upsell development within Marketing
• Partner with Marketing and Product leads to align testing plans and designs with business objectives and product/campaign needs
• Implement repeatable AI-enabled workflows for research, content creation, and process improvement while upholding legal and brand standards
• Communicate findings, recommendations, and results to cross-functional stakeholders
• Adapt approaches based on business needs and performance data
• Review and comply with Company safety and security policies and procedures
• Remain vigilant for potential security threats and communicate concerns to the Security Team

Senior Digital Experience Specialist

Director

• Set the vision, strategy, and quarterly roadmap for the Research function
• Lead, coach, and develop the Research team
• Establish team goals, KPIs, and operating processes
• Own high-priority research projects end-to-end, from question framing and methodology design through data analysis, communication, and impact measurement
• Apply health economics, statistical, and data science methods to healthcare, medication access, and drug pricing issues
• Use internal and external data to develop analyses, models, visualizations, and research products
• Define research scope, methods, and standards while balancing rigor, speed, and relevance
• Improve existing datasets with cross-functional teams and external vendors or partners
• Translate complex findings into articles, blog posts, recurring reports, white papers, briefings, and other content
• Partner with PR, Editorial, Marketing, Government Affairs, Strategy, Sales, B2B Marketing, Product, and other teams
• Advise senior leaders on research findings, implications, limitations, and recommended actions
• Represent GoodRx externally with journalists, academic collaborators, industry stakeholders, and other audiences
• Manage the Research budget, vendors, contracts, and renewals
• Quantify GoodRx’s impact and relevance through credible research and measurement
• Strengthen the team through coaching, hiring, capability building, and clear expectations