Logical Media Group

Digital Marketing

• Own and grow key client relationships and serve as the primary point of accountability for assigned clients
• Manage client accounts and associated projects from initial request and scoping through planning, production, delivery, completion, and closeout
• Lead strategic planning sessions, quarterly business reviews, roadmap discussions, and executive presentations
• Develop project plans, schedules, milestones, deliverables, briefs, budgets, and resource plans
• Coordinate work across Strategy, Creative, Content, Marketing, Technology, Operations, and production teams
• Lead internal kickoffs, status meetings, working sessions, and day-to-day client communications
• Identify and resolve risks, roadblocks, scope changes, resource needs, and project budget issues
• Develop account growth plans and identify additional projects, services, retainers, and strategic engagements
• Monitor account revenue, forecasts, profitability, utilization, project performance, and client satisfaction
• Manage new business pitch processes, qualify RFPs, and lead proposals, presentations, scopes, estimates, and strategic recommendations
• Build relationships with prospective clients, industry contacts, and partners
• Serve as the connector between clients and internal teams, facilitate cross-functional decisions, and mentor less experienced Client Services team members
• Contribute to improving Client Services processes, project management standards, and business development practices

Digital Marketing Account Director – Client Services

• Execute local digital marketing campaigns based on regional marketing strategy, business objectives, target audience, budget, and campaign timelines
• Adapt regional campaigns to the Taiwan market based on local customer behavior, market trends, language, culture, and channel dynamics
• Adapt global English-language materials into culturally appropriate Traditional Chinese content, including technical articles, white papers, case studies, and standards-related content
• Translate complex technical concepts into clear, application-oriented content for engineers, buyers, and executives in Taiwan's electronics and advanced-technology ecosystem
• Develop or support promotion through LinkedIn, Facebook, and other relevant local channels
• Identify appropriate Taiwanese industry publications, newsletters, communities, and digital-media opportunities
• Support localized website and landing-page content for Taiwan; support SEO and content optimization
• Coordinate with internal teams, agencies, designers, and other external partners for content and campaign production
• Monitor campaign performance and optimize based on impressions, CTR, CPC, CPL, conversion rate, lead volume, and ROI/ROAS
• Conduct A/B testing on creatives, messaging, audiences, channels, and landing pages
• Provide local market insights, competitor observations, and recommendations to the Marketing Lead
• Prepare regular campaign performance reports with actionable recommendations

Digital Marketer

• Execute local digital marketing campaigns based on regional marketing strategy, business objectives, target audience, budget, and campaign timelines
• Adapt regional campaigns to the Japan market based on local customer behavior, market trends, language, culture, and channel dynamics
• Support CRM/database coordination and landing-page collaboration with the global marketing team
• Manage and optimize paid digital campaigns across relevant local platforms (e.g., LINE, Yahoo! Japan, Google) and global advertising platforms
• Develop and localize marketing content, including ad copy, social content, landing-page content, email content, and short-form video materials
• Drive lead generation through paid media, digital campaigns, landing pages, forms, and events
• Coordinate with internal teams, agencies, designers, and other external partners for content and campaign production
• Monitor campaign performance and optimize based on impressions, CTR, CPC, CPL, conversion rate, lead volume, and ROI/ROAS
• Provide local market insights, competitor observations, and recommendations to the Marketing Lead
• Prepare regular campaign performance reports with actionable recommendations
• Translate regional marketing strategies into effective local market execution
• Coordinate with the existing Japan-based contractor engaged with the account

Local Digital Marketer

• Execute local digital marketing campaigns based on regional marketing strategy, business objectives, target audience, budget, and campaign timelines
• Adapt regional campaigns to the China market based on local customer behavior, market trends, language, culture, and channel dynamics
• Support the ongoing operation and optimization of the WeChat Official Account and related WeChat ecosystem activities
• Support paid digital campaigns, audience targeting, and geo-targeting on China's platform ecosystem
• Conduct Chinese keyword research and support Baidu and Bing SEO, including indexing, on-page optimization, internal linking, and rank tracking
• Develop and localize marketing content into Simplified Chinese, including ad copy, WeChat articles, landing-page copy, email content, and short-video scripts
• Localize white papers, case studies, technical resources, and conference materials while preserving brand intent
• Coordinate with internal teams, agencies, designers, and other external partners for content and campaign production
• Monitor campaign performance and optimize based on impressions, CTR, CPC, CPL, conversion rate, lead volume, and ROI/ROAS
• Conduct A/B testing on creatives, messaging, audiences, channels, and landing pages
• Provide local market insights, competitor observations, and recommendations to the Marketing Lead
• Prepare regular campaign performance reports with actionable recommendations

• Execute local digital marketing campaigns based on regional marketing strategy, business objectives, target audience, budget, and campaign timelines
• Adapt regional campaigns to the Korean market based on local customer behavior, market trends, language, culture, and channel dynamics
• Develop and optimize Korean-language email and EDM content, including subject lines, messaging, and segmentation inputs
• Localize industry news, white papers, technical materials, educational content, standards-related content, and thought leadership
• Adapt headlines, calls to action, campaign messaging, and promotional copy for Korean readers
• Manage and optimize paid digital campaigns, with Naver and Korean social channels where relevant
• Support localized website, landing-page, and social/digital content
• Coordinate with internal teams, agencies, designers, and external partners for content and campaign production
• Monitor campaign performance and optimize based on impressions, CTR, CPC, CPL, conversion rate, lead volume, and ROI/ROAS
• Conduct A/B testing on creatives, messaging, audiences, channels, and landing pages
• Provide local market insights, competitor observations, and recommendations to the Marketing Lead
• Prepare regular campaign performance reports with actionable recommendations

• Collaborate with cross-functional account teams to execute high-impact initiatives and customer journeys from kickoff to launch
• Develop and implement cross-channel programs aligned with client KPIs and customer-journey moments
• Partner with client stakeholders to operationalize program-based strategies
• Lead internal and external strategic meetings
• Oversee creation of emails, forms, landing pages, reports, and related marketing infrastructure
• Build custom multichannel reports and reporting processes
• Maintain data hygiene and data/list integrity standards
• Manage data and integrations between marketing and sales platforms
• Participate in campaign planning, including timelines, budgets, status reports, and messaging/copy
• Identify customer segments and plan loyalty and engagement programs
• Identify and mitigate CRM-related risks
• Craft service narratives and business cases for new engagement opportunities
• Articulate CRM business and functional requirements to internal and external stakeholders

Digital Marketing Account Director – Client Services

Digital Marketer

Local Digital Marketer

Local Digital Marketer

Digital Marketer

Digital Marketing Manager – B2B, HubSpot, Growth Marketing, Automation