Love, Bonito

Marketing Intern

Love, Bonito
Posted 10/21/2026internshipKuala Lumpur • MalaysiaEntry LevelWebsite
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Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong capabilities in influencer marketing, public relations, and event management, with a focus on strategic planning and execution of campaigns. Proficient in managing KOL relationships and tracking campaign performance metrics.

Highest-signal resume keywords
Influencer MarketingKOL ManagementPublic RelationsEvent ManagementSocial Media Trends

About the role

Key responsibilities & impact
  • Support Love, Bonito Malaysia’s omnichannel marketing strategy, focusing on influencer marketing and PR
  • Research and shortlist KOLs and develop content ideas
  • Coordinate outfit selections, lookbooks, tracking links, orders and deliveries
  • Manage KOL outreach, campaign briefs, content timelines and posting deliverables
  • Track KOL content, reach, engagement and campaign insights through weekly reporting
  • Coordinate product gifting, allocations and campaign-based seedings
  • Coordinate KOL contracts, invoices and payments
  • Support content creation and monitor social media trends
  • Support planning, coordination and execution of KOL and media events and brand activations
  • Work with internal teams to manage timelines, resolve issues and execute campaigns
  • Maintain KOL/PR databases, expense trackers and campaign records
  • Research and coordinate external partnerships to drive brand awareness and customer acquisition
  • Support day-to-day Xiao Hong Shu management and KOL collaborations

Requirements

What you’ll need
  • Available for a minimum of 4-6 months internship
  • Ability to work in a fast-paced environment with high goals and KPIs
  • Effective communicator and an influential team player
  • Undergraduates and graduate students are both welcome to apply
  • Passion for Public Relations, KOL management, Events management and related marketing functions
  • Updated with current social media and influencer trends globally and in Malaysia
  • Agile, multitasker, and open-to-learn mindset
  • Ability to think and work strategically and systematically
  • Must be based in Malaysia
  • Own transport is an added advantage
  • Proficient in Mandarin, spoken and written, is an added advantage

Benefits

Comp & perks
  • Purpose with performance: high standards and a world-class Asian brand environment
  • Growth opportunities through a dynamic, fast-paced environment
  • Team-oriented, empathetic and collaborative culture
  • Opportunity to make an impact on Love, Bonito’s Malaysian market growth

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Campaign CoordinationContent CreationData TrackingResearch SkillsDatabase Management
Soft Skills
Effective CommunicationTeam CollaborationAgilityMultitaskingStrategic Thinking
Tools & Technologies
Xiao Hong Shu ManagementKOL DatabasesExpense Trackers
Industry Keywords
Brand ActivationsCustomer AcquisitionKPI ManagementContent TimelinesCampaign Insights