Platform Engineering

Senior Events Growth Manager

Platform Engineering
Posted 10/19/2026full-timeRemote • Germany, Portugal, Spain, Ireland, United Kingdom, DenmarkSeniorWebsite
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Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in B2B SaaS marketing and event management, focusing on audience growth and attendance maximization through strategic campaign planning and execution. Proficient in using CRM tools for audience segmentation and targeting, with a strong emphasis on collaboration with design and content teams.

Highest-signal resume keywords
B2B SaaS Marketing ExperienceAudience Growth StrategiesHubSpot CRM ProficiencyEvent Campaign PlanningCollaboration With Design Teams

About the role

Key responsibilities & impact
  • Own registration and attendance growth for PlatformCon, AgenticCon, and all other events
  • Build growth loops and long-term relationships with the platform engineering community, practitioners, and leaders
  • Own event pages on Luma and end-to-end campaigns that fill them
  • Plan campaigns to maximize attendance rates, not just registrations
  • Use HubSpot and Luma to build and target audience segments for each event
  • Collaborate with design on event pages and with content on copy and assets
  • Brief and work with performance marketing and lifecycle managers on paid and email support
  • Build repeatable systems and playbooks for consistently filling events
  • Propose an event-growth playbook within the first 90 days
  • Prove the playbook on live events within 180 days, increasing attendance rates and building reusable city-based audiences
  • Report to the Head of Growth

Requirements

What you’ll need
  • Experience in B2B SaaS marketing
  • Experience building and growing audiences and driving real attendance at in-person events
  • Strong hands-on experience with CRM tools such as HubSpot for segmentation and targeting
  • Comfort running social campaigns and briefing paid campaigns
  • Ability to work independently with complete ownership
  • Ability to build repeatable systems rather than firefighting each event
  • Ability to work closely with design teams to produce strong event visuals for Luma and website pages
  • Comfortable with occasional travel to event cities
  • Experience with Luma as an event platform (nice to have)
  • Experience marketing events for a company whose primary business is events (nice to have)
  • Experience with Zapier, n8n, or similar data-flow systems is not required

Benefits

Comp & perks
  • Direct access to the Head of Growth and wider leadership team
  • Occasional travel to event cities when an event calls for it

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Audience SegmentationEvent Attendance MaximizationCampaign PlanningEvent Growth Playbook DevelopmentData-Flow Systems Familiarity
Soft Skills
Independent WorkOwnershipCollaborationCreativity
Tools & Technologies
HubSpotLumaZapierN8n
Industry Keywords
Event MarketingIn-Person EventsPerformance MarketingLifecycle ManagementSocial Campaigns