Head of Department

• Define and execute Advocate Health's enterprise Consumer Insights & Intelligence strategy, operating model, and capability roadmap
• Transform the function into a proactive strategic partner that anticipates emerging consumer needs, opportunities, and risks
• Embed consumer insights into strategic planning, marketing briefs, product development, experience design, and major business initiatives
• Develop strategic insights on unmet needs, motivations, behaviors, barriers, attitudes, and emerging consumer trends
• Establish an enterprise Voice of Consumer and Experience Intelligence capability across critical journeys
• Lead brand health and consumer perception measurement, including awareness, consideration, preference, trust, differentiation, competitive positioning, and market intelligence
• Build a foresight capability covering shifts in consumer expectations, culture, technology, healthcare, and competition
• Create knowledge-management and insights-activation capabilities
• Lead the research partner ecosystem and establish standards for qualitative and quantitative research, segmentation, concept and message testing, journey research, and related methodologies
• Build, lead, and develop a high-performing insights organization
• Partner with senior leaders and teams across Advocate Health to embed the consumer voice in decision-making

Explore AVP, Head of Consumer Insights & Intelligence at Advocate Aurora Health. Review requirements and application details.

AVP, Head of Consumer Insights & Intelligence

Head of Accounts

Head of Patient Experience – Strategy

Head of Agentic Payments

Head of Media

Head of Trust & Safety

Head of Life and Annuities Technology

Head of Analytical Development

Head of Investor Relations

Head of Quant Revenue