EF Education First Teachers

Product Manager

• Lead product vision and direction for a unified internal platform supporting global group travel operations
• Partner with Operations leaders, frontline users, Engineering, UX, and other stakeholders to define problems and align on solutions
• Frame operational problems, constraints, desired outcomes, tradeoffs, and success measures
• Navigate organizational risk, resistance, transition concerns, and adoption challenges during modernization
• Articulate and champion the modernization vision across technical, business, and operational audiences
• Set investment sequencing and roadmap across platform features while balancing near-term value with legacy migration
• Surface dependencies and risks, frame decisions, develop options, recommend directions, and unblock execution
• Coach and develop a junior Product Manager and a Success Manager/analyst
• Partner as a peer with the Director of Engineering to foster cross-discipline collaboration
• Maintain clear product documentation, acceptance criteria, decisions, scope, prioritization, and delivery alignment
• Support modernization of legacy systems over the next 3–4 years, with full migration targeted by 2030
• Drive continuous platform maturation and capability development after migration

Director of Digital Product Management – Internal Tour Operations Platform

Performance Marketing

• Own forecasting, planning, and allocation of multi-million-dollar growth investment across channels
• Lead and scale paid media across Meta, Google, TikTok, and emerging platforms
• Own onsite conversion strategy and roadmap in partnership with Ecommerce
• Drive lifecycle marketing strategy across CRM to improve repeat rate, LTV, and customer engagement
• Partner with cross-functional teams to improve site performance, landing pages, flows, merchandising, and offers
• Establish the operating model across Paid, Ecommerce, and CRM for full-funnel performance
• Use AI across Growth for decision-making, insights generation, creative production, campaign execution, and performance optimization
• Redesign workflows and tooling to increase speed and reduce manual work
• Define measurement and incrementality frameworks, including experimentation, attribution, and cohort analysis
• Translate performance data into actionable insights for strategy and cross-functional decisions
• Partner with Product, Creative, and Analytics on roadmap, conversion optimization, and execution
• Build and execute a testing roadmap across creative, targeting, and platform optimization
• Identify and scale new channels, betas, and growth opportunities
• Lead a high-performing Growth organization with clear accountability, operating rhythms, and performance standards

Senior Director of Performance Marketing

Customer Support

• Serve as the primary resource for parents sending middle and high school students on tour
• Manage the customer lifecycle from initial tour enrollment through departure preparation and the tour itself
• Handle inbound phone, online chat, and email communications
• Work across time zones with sales and operations teams to anticipate and resolve customer problems
• Develop and implement personal and regional sales strategies
• Provide outstanding customer service
• Manage and resolve multiple high-priority responsibilities daily
• Take on new projects as needed
• Collaborate with regional teams on day-to-day account maintenance
• Support families throughout the tour planning experience
• Perform responsibilities in both English and Spanish

Bilingual Traveller Support Specialist

Recruitment

• Meet monthly goals through daily outreach via phone, email, and social media to recruit new host homes
• Serve as the main point of contact for host inquiries and provide customer support
• Develop and execute host home recruitment strategies, including social media campaigns, referral programs, and community events
• Represent EF at local fairs, events, and promotional activities
• Visit prospective host homes to assess suitability and complete detailed home visit reports
• Ensure host homes receive necessary information and documentation
• Maintain accurate host home recruitment metrics and statistics
• Collaborate with internal teams to ensure a seamless homestay experience for students and hosts during peak summer
• Share emergency on-call duties with other staff as needed
• Organize and host appreciation events

Host Family Recruitment Manager

• Meet monthly goals through daily outreach via phone, email, and social media to recruit new host homes
• Serve as the main point of contact for host inquiries and provide customer support
• Develop and execute host home recruitment strategies, including social media campaigns, referral programs, and community events
• Represent EF at local fairs, events, and promotional activities
• Visit prospective host homes to assess suitability and complete detailed home visit reports
• Ensure host homes receive necessary information and documentation
• Maintain accurate records of host home recruitment metrics and statistics
• Collaborate with internal teams to ensure a seamless homestay experience for students and hosts during peak summer
• Share emergency on-call duties with other staff as needed
• Organize and host appreciation events