Charlotte Tilbury Beauty

Procurement

• Lead Skincare & Fragrance category performance, portfolio management and strategic growth across Europe
• Develop and deliver category strategy to achieve retail and gross sales and market share expectations
• Build category visions, growth plans and portfolio architecture
• Translate global brand and product strategy into regional plans focused on hero products, innovation and promotional opportunities
• Review sales, market share and portfolio productivity with the Category Analyst
• Own recommendations and actions addressing performance gaps and growth opportunities
• Monitor competitors and European market needs
• Develop business cases for new products and sets with senior and global partners
• Manage category new product development and promotional product plans
• Own category forecasting inputs and volume assumptions for new product development and core products
• Partner with Supply Chain and markets on availability and stock risks
• Optimise portfolio strategies across Specialty, Department Stores and Online/Pure Players
• Develop and implement pricing, positioning and lifecycle recommendations
• Lead category launch planning and readiness with Go-To-Market, VM, Sales, REOPS and Communications
• Oversee sampling, post-production units, tokens of appreciation and AOV drivers
• Evaluate launch attainment and sell-through and translate findings into corrective actions
• Brief, prioritise and review shared Analyst work and provide coaching and feedback
• Report to the Senior Category Manager, EU
• Partner with EU Marketing and cross-functional Commercial, Global, VM, REOPS, NPD and Retail teams

Category Manager

Analyst

• Support execution of category strategy to deliver sales, market share, and portfolio growth
• Assist in building category plans, innovation support, and portfolio updates
• Own category performance tracking and reporting, providing insights on sales, market share, and product productivity
• Analyse portfolio performance and identify underperforming and high-potential SKUs to support optimisation decisions
• Track NPD performance, including launch metrics, sell-through, and post-launch evaluation
• Support end-to-end launch management and execution across markets
• Coordinate forecasting activities, including NPD volumes and demand planning inputs
• Manage sampling volume planning, allocation, and usage tracking
• Coordinate post-production units with functional stakeholders for forecasting and deployment
• Manage tokens of appreciation forecast activities and support regional adaptation/development
• Partner with supply chain teams to support availability and minimise stock issue risks
• Conduct competitor and market analysis to identify growth opportunities
• Support pricing, positioning, and lifecycle management tracking
• Ensure accurate category and portfolio reporting, NPD tracking, and effective post-launch analysis
• Report directly to the Head of Marketing, EU
• Collaborate with EU Marketing, Commercial, PR, Global, and wider EU functions

Category Analyst

Executive

• Support execution of the EU paid media strategy across awareness, consideration and conversion objectives
• Work with media agencies and retailer media teams to optimise campaigns against ROAS, CPA, engagement and conversion KPIs
• Collaborate with Global Brand Marketing and Creative teams to brief paid campaign assets
• Manage translation processes for creative assets and copy
• Incorporate Global marketing directives into paid media activation for NPD launches and event-based activations
• Own asset readiness within retailer co-op media investment timelines
• Contribute to paid media campaign reporting and recommend performance improvements
• Assist with budget management and optimisation across multiple platforms
• Monitor competitor and consumer behaviour to inform advertising decisions
• Manage finance processes, including raising POs and monthly reconciliation
• Research social trends and new advertising products and technologies, including AI use cases
• Analyse creative performance and share audience insights with Creative and Global teams
• Report to the Media Manager, EU, and collaborate with EU Marketing, PR, Global and regional agency teams

Media Executive

Chief Marketing Officer

• Support the planning and execution of trade marketing plans across key retail and wholesale partners
• Implement seasonal campaigns, launches and promotions in line with brand and commercial objectives
• Adapt brand assets for trade and channel-specific needs, including POS, toolkits and sell-in decks
• Partner with Sales teams on sell-in activities, customer presentations and joint business plans
• Develop trade stories, presentations and playbooks
• Support range reviews, merchandising strategy and promotional calendars
• Monitor campaign performance using sell-out data, retailer insights and internal KPIs
• Analyse promotional ROI, distribution gains and execution quality
• Prepare post-campaign reports with insights and recommendations
• Collaborate with Brand, Category, Supply Chain and Agencies
• Coordinate across multiple markets while ensuring local relevance and consistency
• Manage timelines, approvals and budgets for trade projects
• Report to the Assistant Marketing Manager, EU, and partner with EU cross-functional teams

Trade Marketing Executive

Marketing

• Support development and delivery of annual and seasonal marketing plans aligned with brand and business objectives
• Lead execution of campaigns, launches and initiatives across digital, social, CRM, retail and events channels
• Adapt global and regional strategies for local market relevance
• Manage day-to-day brand activity and maintain consistent tone, messaging and visual identity
• Oversee development of toolkits, content calendars, POS materials and campaign assets
• Brief and manage creative, media and PR agencies within deadlines and budgets
• Align brand activity with commercial priorities across cross-functional teams
• Support customer-specific initiatives and joint plans
• Monitor and analyse campaign performance using awareness, engagement, conversion and sales KPIs
• Manage post-campaign evaluations and provide insight-driven recommendations
• Track budgets, forecasts and spend
• Support market analysis, competitor tracking and consumer insight gathering
• Use data and insights for campaign optimisation and future planning
• Monitor media, cultural and category trends relevant to the brand and region
• Report to the Marketing Manager, EU, within the EU Marketing team
• Partner with Sales, Trade Marketing, Customer Marketing and agencies

Assistant Trade Marketing Manager – EU

Manager

• Lead end-to-end NPD and reformulation development for assigned makeup projects from concept through launch
• Drive innovative product concepts using supplier innovation, consumer and artistry insights, market trends, and competitive analysis
• Partner with Product Marketing on product propositions, claims, and innovation stories
• Own critical path timelines and proactively manage project risks
• Deliver projects on time, within budget, and to quality and performance standards
• Build and manage contract manufacturer relationships, troubleshoot challenges, and drive innovation
• Partner with Procurement on target cost of goods, supplier selection, and negotiations
• Work with the Pro Makeup Artist Pool on product concepts, formula development, shade creation, and performance evaluation
• Facilitate artist feedback and approval processes while balancing creative, technical, and commercial requirements
• Direct formula and shade tweaks with teams and suppliers
• Collaborate with Packaging, Regulatory, Quality, Supply Chain, and Commercial teams for project execution and launch readiness
• Prepare innovation and project presentations and NPD recommendations for senior leadership and founder reviews
• Coach and develop junior team members and support continuous improvement of NPD processes
• Travel overseas as required for supplier visits, approvals, and trend research

Senior NPD Manager, Makeup

Public Relations

• Support the PR Manager in developing strategies and PR plans tailored to European countries
• Grow Charlotte Tilbury brand awareness among targeted audiences and drive sales
• Collaborate with sales, digital, training and education, NPD, global, design, marketing, and external partners
• Act as key partner to in-market agencies in Germany, Italy, and Ireland
• Develop and secure consistent, quality, on-brand advocacy across print, digital, broadcast, and social outlets
• Focus on return on investment across PR activity
• Build retailer relationships and execute plans to boost retailer moments
• Support the owned e-commerce channel, affiliate program, and professional makeup artist program in Europe
• Devise and deliver launch activity for new products and regions
• Create and execute communication strategies supporting the brand portfolio and NPD
• Propose launch plans for NPD activity and marketing campaigns
• Secure and utilise celebrity and digital influencer credentials
• Manage relevant VIPs and talent with PR Manager and Global support
• Report on KPIs, track results, and support budget management
• Work with the EU PR team, Head of Communication for EU, Global PR and Marketing teams, and EU Marketing, Commercial, Education and Training teams

Assistant PR Manager – EU

• Provide strategic support for EU department stores and the overarching EU visual merchandising strategy
• Lead campaign launches from global asset delivery through in-store execution, including till units, promotional sites and windows
• Support and lead new store openings and distribution, acting as flagship guardian and retailer lead
• Maintain high visual merchandising standards across the department store business-and-marketing estate
• Execute experiential and promotional projects of varying sizes and scopes with an omni-channel approach
• Manage visual merchandising budgets, ensuring projects are delivered on time and within budget
• Conduct budget management, reporting and quarterly forecasting reviews
• Manage the EU VM Assistant and foster a supportive, collaborative team environment
• Handle administration, document management, plan presentations, sign-off processes, purchase orders and budget tracking
• Collaborate with EU Marketing, PR, Global teams, regional agencies, external retailer partners, suppliers and wider EU functions
• Report directly to the VM Manager, EU

Assistant VM Manager

• Support project management of packaging-related projects to deliver within specification, time and budget
• Source new primary packaging with innovative delivery systems
• Work with Engineering and Quality on pack testing and standards
• Support CPA management for finished goods and packaging projects, including identifying and flagging risks
• Manage the primary and secondary artwork process from copy brief through finished artwork in line with CPAs
• Take secondary packaging from concept through delivery
• Coordinate with Supply Chain on purchase-order timings for new packaging developments
• Build and maintain relationships with external pack suppliers and contract manufacturers
• Monitor packaging innovation and sustainability with packaging suppliers
• Collaborate with Supply Chain & Operations, Product Development, Quality, Regulatory and Marketing
• Support technical and quality aspects of primary packaging development, primarily for colour and complexion products

Assistant Packaging Development Manager

• Lead the team in creating and implementing impactful offline and online retail marketing strategies aligned with business goals
• Lead Middle East and Africa growth plans across all channels, expanding brand category presence and driving performance
• Own brand, marketing, media planning, and customer experience metrics across the markets
• Develop regional marketing strategies and plans and provide strategic recommendations to senior global, regional, and SLT stakeholders
• Lead 360-degree offline and online marketing and media plans to maximise the customer purchase funnel and meet commercial objectives
• Identify levers for the customer journey and online takeover, including ATL media, media and influencer partnerships, digital activations, retailer activation, pop-ups, online services, and virtual events
• Leverage the full marketing mix to support new product development and grow core franchises
• Drive innovative and disruptive brand activity to increase awareness, share of voice, retailer ranking, and omnichannel customer experience
• Identify local partnership opportunities to drive brand awareness and customer acquisition
• Shape and deliver new and market launches with PR, VM, and Commercial teams, on time, on target, and within budget
• Establish and improve processes across the Middle East and Africa team to ensure world-class delivery
• Drive planning, approval, and follow-up of key projects with internal and external stakeholders
• Maintain the marketing calendar and communicate regional nuances and opportunities to Global Marketing
• Co-own budget management, including budget planning and phasing with the Head of Marketing
• Lead, coach, and empower the Marketing team

Senior Marketing Manager – Middle East & Africa

Social Media Manager

• Support content ideation and deliverable planning across multiple Colour & Complexion campaigns and launches
• Work closely with global marketing, influencer and regional marketing teams
• Support analysis and reporting on campaign performance, including engagement, reach and views
• Contribute ideas and support planning of regular social-first content shoots
• Monitor social trends, pop culture and Colour & Complexion competitor activity, sharing relevant insights
• Collaborate with the Copy team to ensure consistent tone of voice across social channels
• Support cohesive and collaborative execution both independently and as part of a close-knit team
• Support management of weekly content cadence and scheduling
• Communicate the Charlotte Tilbury brand, product and campaign story across social platforms
• Support community engagement across TikTok and Instagram
• Occasionally capture mobile content and perform quick in-app editing
• Work with the Global Senior Social Media Manager, Global Head of Social, and wider Social, Marketing & Creative teams