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Campaign Enablement Manager – CVS Media Exchange
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Campaign Enablement Manager – CVS Media Exchange
CVS HealthCore Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing complex, cross-functional campaign launches, ensuring alignment across teams and adherence to established processes. Proven ability to improve workflows and implement operational best practices in digital advertising and marketing operations.
Highest-signal resume keywords
Campaign ManagementProject ManagementWorkflow ImprovementDigital Advertising OperationsCross-Functional Collaboration
About the role
Key responsibilities & impact- Lead end-to-end campaign orchestration for tentpole and brand campaigns from approved brief through proof of live
- Partner with Sales, Media Planning, Creative, Ad Operations, Marketing, Product teams, and others to align requirements, timelines, approvals, and launch readiness
- Manage campaign kickoffs, project plans, checklists, documentation, and internal stakeholder communications
- Coordinate creation, distribution, execution, and filing of insertion orders
- Coordinate launch validation activities, proof-of-live reviews, and campaign readiness communications
- Identify opportunities to improve workflows, streamline cross-functional handoffs, and scale campaign execution through standardized processes and best practices
- Serve as a resource for campaign launch processes, requirements, timelines, and operational guidance across the organization
- Report to the Senior Manager, Campaign Enablement
- Coordinate internal teams to ensure campaigns launch accurately, on time, and in alignment with established processes
Requirements
What you’ll need- 5+ years’ experience in account management and/or project management
- High School Diploma required
- Experience managing complex, cross-functional campaign launches from intake through proof of live
- Strong project management and organizational skills
- Experience with campaign workflow and collaboration tools such as SharePoint, Workfront, Adobe Sign, Jira, Asana, or similar platforms
- Familiarity with digital advertising operations, including campaign setup requirements, creative asset coordination, launch readiness reviews, and proof-of-live validation
- Experience managing insertion order (IO) workflows
- Proven ability to improve processes, streamline workflows, and implement scalable operational best practices
- Exceptional attention to detail and ability to manage complex campaign requirements with accuracy and consistency
- Strong written and verbal communication skills
- Experience in retail media, digital advertising, marketing operations, campaign operations, or a related field preferred
- Must work in the office two days per week, Tuesday–Wednesday, at an eligible Corporate Hub
Benefits
Comp & perks- Medical coverage
- Dental coverage
- Vision coverage
- Paid time off
- Retirement savings options
- Wellness programs
- Other resources supporting physical, emotional, and financial well-being
- CVS Health bonus, commission or short-term incentive program eligibility
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Account ManagementProject ManagementCampaign Workflow ManagementInsertion Order ManagementAttention to Detail
Soft Skills
Strong Written CommunicationStrong Verbal CommunicationOrganizational Skills
Tools & Technologies
SharePointWorkfrontAdobe SignJiraAsana
Industry Keywords
Digital AdvertisingMarketing OperationsCampaign OperationsRetail Media