DrHouse

Social Media Marketing Manager

DrHouse
Posted 10/19/2026part-timeRemote • PhilippinesMid-LevelSeniorWebsite
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Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing social media platforms and creating engaging content tailored for B2B and consumer audiences. Proficient in analyzing performance data to optimize campaigns while adhering to healthcare marketing regulations.

Highest-signal resume keywords
Social Media ManagementB2B Content CreationCanva ProficiencyShort-Form Video ExperienceHealthcare Marketing Knowledge

About the role

Key responsibilities & impact
  • Manage Instagram, Facebook, TikTok, LinkedIn, and YouTube
  • Create B2B content for LinkedIn and consumer content for other channels
  • Develop social campaigns tied to business priorities, seasonal moments, audience needs, and trends
  • Build and maintain a rolling 30-day content and campaign calendar
  • Generate ideas and write hooks, captions, and post copy
  • Create everyday posts in Canva using templates, existing assets, carousels, UGC, and simple short-form video
  • Help build the UGC and creator strategy, especially for TikTok and Instagram
  • Engage with relevant accounts, creators, communities, partners, and B2B audiences
  • Test ideas to increase reach, website traffic, and conversion
  • Track performance weekly and recommend what to scale, change, or stop
  • Flag top content for paid promotion
  • Help set the social look and feel, including templates and content formats
  • Own the idea, direction, and day-to-day execution of social content
  • Learn and follow healthcare marketing rules, including HIPAA, appropriate health claims, and content escalation requirements
  • Coordinate compliance review for content or comments when needed

Requirements

What you’ll need
  • Proven experience growing social accounts with results beyond follower counts
  • Experience running campaigns from idea to results
  • Excellent written English
  • Strong social copywriting skills
  • Strong Canva skills
  • Good visual judgment
  • Short-form video experience
  • Highly organized and comfortable reading performance data
  • Creative, proactive, and able to work independently and with marketing and creative partners
  • Comfortable using AI tools to work faster, with the judgment to avoid generic, AI-generated content
  • Healthcare or regulated-industry experience is a plus
  • Must be able to provide 2 to 3 examples of social content or campaigns personally helped create
  • Must review DrHouse's website and social channels before the interview

Benefits

Comp & perks
  • Part-time schedule of up to 25 hours per week
  • Regular overlap with U.S. Central Time business hours
  • Opportunity to work remotely

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Social CopywritingContent Strategy DevelopmentCampaign ExecutionPerformance TrackingContent Calendar Management
Soft Skills
CreativityProactivityOrganizationCollaborationJudgment
Tools & Technologies
CanvaAI Tools
Industry Keywords
Healthcare MarketingHIPAA ComplianceUser-Generated ContentSocial EngagementContent Escalation