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Marketing Content Manager
Integrity Marketing Group LLCCore Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing the full content lifecycle, including content creation, editorial planning, and multi-channel distribution. Proficient in utilizing content management systems and optimizing content strategies to achieve marketing and business objectives.
Highest-signal resume keywords
Content Management System ManagementContent Creation and Editorial PlanningSocial Media Strategy and ExecutionExcellent Written and Verbal CommunicationAttention to Detail and Accuracy
About the role
Key responsibilities & impact- Lead execution of the full content lifecycle, including content creation, editorial planning, and channel distribution coordination
- Develop and manage a centralized content management system or library
- Create clear, compelling, and compliant content based on products, target audiences, and distribution channels
- Own social media strategy and execution, including content calendars and performance-based optimization
- Create, manage, and execute content for go-to-market strategies, marketing campaigns, sales enablement, and business objectives
- Manage and distribute multi-channel content across email, social media, and sales materials
- Establish CMS governance, taxonomy, workflows, and version control
- Partner cross-functionally to manage content workflows, approvals, and timely delivery
- Perform additional duties as assigned
Requirements
What you’ll need- 3-5 years of experience in marketing, communications, or related functions
- Bachelor's degree from four-year College and 2+ years related experience and/or training; or five to seven years related experience and/or training; or equivalent combination of education and experience
- Must display Core Values
- Excellent written and verbal communication skills
- Strong attention to detail and commitment to accuracy
- Ability to manage priorities and operate in a fast-paced environment
- Ability to support marketing, advertising, and program execution at strategic and tactical levels
- Strong service mindset and ability to build relationships with internal stakeholders and field partners
- Understanding of annuity and life insurance concepts preferred
- Prior experience operating and/or managing a content management system preferred
- Exceptional understanding of grammar rules
- Ability to manage concurrent tasks and maintain organized processes
- Ability to self-start and take initiative on workload priorities
Benefits
Comp & perks- Competitive compensation package
- Benefits for employees and their families
- Professional opportunities and career acceleration
- Reasonable accommodations for qualified individuals with disabilities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content CreationEditorial PlanningMulti-Channel Content DistributionGo-To-Market Strategy ExecutionPerformance-Based Optimization
Soft Skills
Strong Service MindsetRelationship BuildingAbility to Manage PrioritiesSelf-Starter InitiativeOrganizational Skills
Tools & Technologies
Content Management SystemEmail Marketing ToolsSocial Media PlatformsMarketing Campaign Tools
Industry Keywords
MarketingCommunicationsAnnuity ConceptsLife Insurance Concepts