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AbercrombieCore Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in copywriting with a focus on creative marketing concepts, editorial consistency, and legal compliance. Proficient in managing multiple projects while maintaining high standards of quality and communication in a fast-paced environment.
Highest-signal resume keywords
Copywriting ExperienceEditing SkillsCreative WritingMarketing PrinciplesFashion Knowledge
About the role
Key responsibilities & impact- Develop creative marketing concepts and copy across weekly emails, site content, paid media, and podcast scripts
- Write weekly marketing emails for Abercrombie Kids and baby/toddler
- Create consistent editorial copy and incorporate voice across all touchpoints
- Balance editorial copy with technical product copy, promotional language, and navigational copy
- Collaborate with seasonal teams to ensure follow-through from campaign messaging
- Maintain communication with weekly teams to ensure quality and consistency
- Ensure legal compliance of product claims and meet customer expectations
- Write longer-form script copy for podcasts, paid media, and video platforms
- Help create unique, ownable product names for kids OPM
- Write editorial/romanticized language defining collections and key items on-product
- Monitor fashion trends, language, competitor sites, and emails
- Edit copy based on leadership feedback, product changes, trends, and performance
- Perform and share competitive research to inform future copy
- Participate in team collaborations, strengthen culture, share knowledge, and serve as the subject matter expert for email marketing
Requirements
What you’ll need- Near-perfect editing and grammar skills
- Bachelor's degree, preferably in English, Creative Writing or Advertising/Copywriting, or related experience
- Basic knowledge of marketing principles
- Passion for fashion and working knowledge of retail/product terminology
- 1+ years of copywriting experience, preferably retail
- Portfolio showcasing creative writing, technical ability, attention to detail, and grammar proficiency
- Strong written/verbal communication and exceptional editing skills
- Ability to operate autonomously with strong time management skills
- Ability to multitask and meet tight deadlines in a fast-paced, ever-changing environment
- Open to constructive criticism in collaborative environments and able to quickly action upon it
- Ongoing interest in fashion and familiarity with the brand/competitors
- Mandatory working knowledge of Microsoft Office, Excel, and Teams
- Experience with Mural, AirTable and Figma is helpful but not required
Benefits
Comp & perks- Incentive bonus program
- 401(K) savings plan with company match
- Annual companywide review process
- Flexible spending accounts
- Medical, dental, and vision insurance
- Life and disability insurance
- Associate assistance program
- Paid parental and adoption leave
- Access to fertility and adoption benefits through Carrot
- Access to mental health and wellness app, Headspace
- Paid Caregiver Leave
- Mobile Stipend
- Paid time off & one paid volunteer day per year
- Work from anywhere (Mondays and Fridays are “work from anywhere” days for most roles & six work from anywhere weeks per year)
- Seven associate wellness half days per year
- Onsite fitness center
- Merchandise discount on all of our brands
- Opportunities for career advancement
- Access to multiple Associate Resource Groups
- Global team of people who will celebrate you for being YOU!
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
CopywritingEditingCreative WritingTechnical Product CopyEmail MarketingLonger-Form Script WritingCompetitive ResearchAttention to DetailGrammar ProficiencyProduct Naming
Soft Skills
Strong CommunicationTime ManagementMultitaskingCollaborationOpen to Feedback
Tools & Technologies
Microsoft OfficeExcelTeamsMuralAirTableFigma
Certifications & Qualifications
Bachelor's Degree in EnglishCreative WritingAdvertisingCopywriting
Industry Keywords
Retail TerminologyFashion TrendsEmail CampaignsPromotional LanguageEditorial Copy