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Optimum7.comCore Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in outbound B2B cold calling and appointment setting, with a strong focus on customer acquisition and measurable sales results. Proficient in utilizing Salesforce for activity logging and refining call playbooks to enhance outreach effectiveness.
Highest-signal resume keywords
Outbound B2B Cold CallingSalesforce ProficiencyCustomer Acquisition StrategyCall Playbook DevelopmentAI Visibility Understanding
About the role
Key responsibilities & impact- Make outbound cold calls to provided prospect lists
- Turn conversations with business owners and executives into booked appointments
- Run multi-touch outreach across phone, LinkedIn, and email
- Qualify prospects and identify good-fit opportunities
- Hand off qualified meetings to the account executive and closer with meaningful notes
- Log all activity in Salesforce
- Contribute to and refine call playbooks
- Help Zen Media's B2B and professional-services clients improve visibility in AI search and generate revenue
Requirements
What you’ll need- 2+ years of outbound B2B cold calling
- Agency or marketing services experience is a plus
- Ability to conduct cold calls naturally and handle hang-ups
- Understanding of how businesses make money, customer acquisition, deal value, and pipeline leaks
- Ability to connect AI visibility to a prospect's business problem in under a minute
- Ability to handle objections and think on your feet
- Familiarity with tracking dials, connects, and conversion rate
- Willingness to build or refine call playbooks
- Detail-oriented sales professional passionate about measurable results
- Ability to work USA-aligned EST business hours
Benefits
Comp & perks- Targeted lists handed to you, built from real CRM data
- Dialer, LinkedIn and email outreach already set up
- Direct line to the closer and leadership team
- Opportunity to get paid on meetings that matter and deals that close
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Cold CallingAppointment SettingProspect QualificationMulti-Touch OutreachSales Activity LoggingPipeline ManagementConversion Rate TrackingBusiness Problem IdentificationObjection HandlingDetail-Oriented Sales
Soft Skills
Natural CommunicationAdaptabilityProblem-SolvingPassion for Results
Tools & Technologies
SalesforceLinkedInEmail Outreach
Industry Keywords
B2B SalesMarketing ServicesProfessional ServicesAI Search Visibility