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Posted: 10/21/2026Regional Vice President – Strategic Initiatives
PAM HealthCore Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in healthcare sales and marketing, with a strong focus on relationship management, strategic planning, and team leadership. Proficient in developing market-specific strategies and conducting stakeholder assessments to enhance service offerings and community engagement.
Highest-signal resume keywords
Healthcare Sales/Marketing ExperienceTeam Leadership and CoachingRelationship Management SkillsMarket Research and Feasibility StudiesEffective Communication Skills
About the role
Key responsibilities & impact- Direct referral development efforts of Clinical Navigators and Physician Navigators
- Supervise, train, coach, counsel, and evaluate hospital-based marketing, case-finding, and relationship-management staff
- Serve as primary navigator for referral sources and physicians
- Develop market-specific strategies supporting strategic plans and organizational goals
- Monitor referral trends, market competition, and case-finding strategies; provide monthly updates to management
- Conduct stakeholder needs assessments and document feedback in Upshot
- Develop and coordinate sales training for Clinical Navigators and Physician Navigators
- Conduct bi-weekly marketing meetings and evaluate key initiatives
- Direct facility marketing initiatives and referral-finding strategies in collaboration with Admissions
- Provide information about PAM Health services through visits, presentations, tours, conferences, and health screenings
- Coordinate in-services, community events, facility tours, and referral-source presentations
- Identify opportunities for new services, programs, and locations; conduct market research and feasibility studies
- Implement and assess marketing and staff-education strategies for approved programs
- Manage resources, solve problems, make decisions, organize strategic priorities, communicate effectively, and drive quality improvement
- Promote PAM Health’s mission, vision, customer service, safety, and confidentiality standards
Requirements
What you’ll need- Must possess a baccalaureate degree from an accredited college or university; equivalent experience and clinical training may be substituted
- Minimum of five years of progressive experience in healthcare sales/marketing
- Previous management experience helpful
- Team player with effective coaching and training skills to lead and motivate staff
- Strong interpersonal skills and proven relationship management skills with physicians, staff and referral sources
- Good written and verbal communication skills
- Experience utilizing MS Word, MS Excel and PowerPoint
- Effective decision-making skills
- Ability to understand and produce usable data for marketing response to community needs
- Aptitude to learn and understand PAM Health service offerings, programs and data management tools
- Effective problem solver with ability to think outside-the-box
- Ability to work in an unstructured setting
- Self-motivated
- Experience or aptitude to learn and understand PPS guidelines for reimbursement and marketing purposes
- Must comply with Employee Health requirements for continued employment
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market-Specific Strategy DevelopmentStakeholder Needs AssessmentData Management ToolsReferral Trend MonitoringSales Training CoordinationProblem SolvingDecision MakingQuality ImprovementUnderstanding PPS GuidelinesClinical Training
Soft Skills
Interpersonal SkillsSelf-MotivationEffective CoachingTeam PlayerCreative Thinking
Tools & Technologies
MS WordMS ExcelPowerPointUpshot
Industry Keywords
Healthcare MarketingReferral DevelopmentCase-Finding StrategiesPAM Health ServicesCustomer Service Standards