Conversion Rate Optimizer

• Own conversion performance for the cruise booking funnel, monitoring step-by-step progression and conversion rates using dashboards and ad hoc analysis
• Identify optimization opportunities using quantitative and qualitative data, size them, and turn them into testable hypotheses aligned with product objectives
• Run A/B tests end to end, including hypotheses, primary metrics, guardrails, sample size, duration, setup, QA, and monitoring
• Analyze test results with statistical rigor and recommend whether to ship, iterate, or stop
• Share learnings with stakeholders and maintain a testing roadmap and results log
• Measure launched feature and release impact through pre/post analysis and flag funnel or tracking regressions
• Triage and manage feature requests, bugs, and stakeholder or QA issues; refine the backlog against business priorities
• Partner with engineering to analyze root causes, including analytics tagging gaps, and track fixes through resolution
• Support user acceptance testing and release readiness by defining acceptance criteria, coordinating testing, and managing go/no-go checklists
• Maintain product documentation of requirements, test plans, decisions, and processes in Confluence and Jira
• Collaborate with the PM lead, UX designer, business analyst, data analysts, engineers, partner teams, and stakeholders

Mid Level Product Manager – Conversion Performance

• Analyze and convert customer, account, and financial data to the Finxact core
• Test converted data and provide guidance on user verification and acceptance
• Conduct joint data mapping exercises from existing core systems to the Finxact core
• Document final data mapping requirements
• Perform mock conversion validations
• Collaborate with clients to understand business requirements and ensure successful data conversion and integration
• Perform the role on-site Monday through Friday

Conversion Analyst

• Lead strategic CRO engagements for DTC ecommerce brands, including discovery, ongoing retainers, and ad hoc consulting initiatives
• Serve as clients’ data-driven strategy partner across site experience, merchandising, acquisition, retention, analytics, UX, and digital product roadmaps
• Develop and execute data-driven strategies aligned with short- and long-term business objectives
• Identify conversion optimization opportunities across the customer funnel using quantitative funnel and behavioral analysis
• Develop data-backed hypotheses and testing roadmaps with UX, Design, and Development
• Design, execute, and analyze A/B and multivariate tests using appropriate statistical methods
• Monitor test and site performance, flag data anomalies, and iterate on quantitative findings
• Lead AI-enabled experimentation and real-time personalization initiatives
• Embed AI across insight generation, test design, execution, and performance analysis
• Build, QA, and deliver monthly client performance reports covering traffic, conversion, revenue, channel mix, and test results
• Own analytics implementation and data integrity across GA4, Google Tag Manager, Shopify Customer Events and pixels, consent mode, bot/spam filtering, and reconciliation against Shopify orders
• Build automated performance dashboards in Looker
• Conduct funnel, cohort, segmentation, statistical, ROI, revenue growth, and CLV analyses
• Combine quantitative analysis with user testing, surveys, interviews, persona development, journey mapping, and competitive/heuristic audits
• Synthesize multi-source data into clear narratives and recommendations
• Serve as final QA for analytics and CRO deliverables, oversee CRO contractors and vendors, and maintain the CRO task board in Asana
• Collaborate with UX, Design, and Technical Delivery teams across site builds, migrations, redesigns, feature launches, and ongoing optimization
• Contribute to internal CRO, UX, and ecommerce strategy best practices, frameworks, and thought leadership

Director, CRO, Analytics

• Own the demand side of the funnel from website through lifecycle to digital products
• Audit existing lifecycle and CRM flows
• Establish a reliable performance baseline
• Ship fixes with the highest revenue impact
• Own conversion from first site visit through booked call, attended call, deposit, and subscription
• Write emails and build automations, flows, and reminder sequences
• Analyze dashboards and funnel performance
• Identify and fix friction in landing pages, forms, and booking flows
• Brief advertising campaigns
• Collaborate with the VP of Growth Marketing and leadership team
• Test, learn, prioritize, and deliver iterative improvements
• Help more families find Sage Haus and create clear, helpful, personal experiences

Technical Marketing Lead – Growth, Lifecycle, CRO

• Lead National University’s conversion rate optimization and experimentation strategy for its website and digital experiences
• Own the CRO and experimentation roadmap, opportunity identification, prioritization, sequencing, and testing calendar
• Define, execute, and optimize data-driven testing strategies to improve user experience, engagement, conversion, and content relevance
• Manage the complete experimentation lifecycle from hypothesis development through test design, implementation, QA, launch, measurement, readout, and production rollout
• Design and run A/B, multivariate, and multi-page experiments
• Analyze prospective student journeys to identify friction, abandonment, and conversion opportunities
• Optimize information architecture, content presentation, navigation, page experience, calls-to-action, program discovery, and personalized experiences
• Partner with Marketing, Enrollment, Digital Analytics, IT, Accounts, Brand, and Product teams on personalization and journey operations
• Explore AI-assisted optimization, predictive insights, behavioral decisioning, and emerging digital experience technologies
• Own measurement practices, KPI frameworks, dashboards, CRO playbooks, meta-analysis, and reporting cadence
• Communicate test results, KPI trends, roadmap progress, and strategic recommendations to the Chief Marketing Officer and senior leadership
• Evaluate technologies, platforms, industry trends, competitor experiences, and customer expectations
• Provide leadership through influence and expertise as an individual contributor

Senior Manager, Conversion Rate Optimization

• Perform routine inspections, maintenance, and repairs on HVAC, electrical, plumbing, and lighting systems throughout the venue
• Ensure facility spaces, equipment, and utilities are fully functional and event-ready
• Respond to work orders and maintenance requests in a timely manner
• Troubleshoot issues and document all repairs
• Assist with setup, breakdown, and operational needs for concerts, games, and special events
• Move equipment and make facility adjustments
• Monitor building safety and report hazards
• Ensure compliance with facility standards, codes, and preventive maintenance schedules
• Maintain Mesa Convention Center as safe, functional, and event-ready

Operations Manager – Conversion

• Support and oversee day-to-day facility operations, event services, and event conversions throughout Mesa Convention Center and Amphitheater
• Assist the Director of Operations in overseeing Engineering, Building & Grounds, Technical Services, Event Services, Public Safety, Security, Custodial, and Parking
• Coordinate operational activities with internal departments, clients, promoters, contractors, and third-party vendors
• Ensure operational readiness of event spaces, meeting rooms, exhibit halls, outdoor spaces, and amphitheater facilities
• Serve as Manager on Duty during events, providing leadership, decision-making support, and problem resolution
• Anticipate operational challenges and implement solutions minimizing disruption
• Support communication and coordination across departments for event requirements and operational plans
• Maintain compliance with OSHA, life safety standards, ADA requirements, and facility policies
• Oversee and participate in event setups, room turnovers, changeovers, and venue conversions
• Ensure equipment, materials, and resources are available and deployed for setup and breakdown
• Coordinate movement, storage, loading, and unloading of event equipment, furnishings, staging elements, and client materials
• Interpret event layouts, CAD drawings, diagrams, and setup instructions
• Oversee installation and removal of seating configurations, staging, risers, platforms, scaffolding, and other infrastructure
• Operate and supervise safe use of forklifts, pallet jacks, riding scrubbers, and other facility equipment
• Ensure setup areas and storage locations are organized, clean, and prepared

Operations & Conversion Manager

• Assist the Director of Operations in overseeing venue operations, including Engineering, Building & Grounds, Technical Services, Event Services, Public Safety, Security, Custodial, and Parking
• Coordinate operational activities with internal departments, clients, promoters, contractors, and third-party vendors
• Ensure operational readiness of event spaces, meeting rooms, exhibit halls, outdoor spaces, and amphitheater facilities
• Serve as Manager on Duty during events, providing leadership, decision-making support, and problem resolution
• Anticipate operational challenges and implement solutions that minimize disruption
• Support communication and coordination across departments for event requirements and operational plans
• Maintain compliance with OSHA, life safety standards, ADA requirements, and facility policies and procedures
• Oversee and participate in event setups, room turnovers, changeovers, and venue conversions
• Ensure equipment, materials, and resources are available and properly deployed for setup and breakdown activities
• Coordinate movement, storage, loading, and unloading of event equipment, furnishings, staging elements, and client materials
• Interpret event layouts, CAD drawings, diagrams, and setup instructions
• Oversee installation and removal of seating configurations, staging, risers, platforms, scaffolding, and other event infrastructure
• Operate and supervise safe use of forklifts, pallet jacks, riding scrubbers, and other facility equipment
• Ensure setup areas and storage locations are organized, clean, and prepared for upcoming events

• Own a web conversion target contributing to the broader user acquisition goal
• Drive conversion across blog and promotional units, landing pages, account creation, checkout, pricing, and paywall
• Operate and extend the experimentation program, including weekly promotional-unit copy testing
• Write test plans, define metrics and call conditions, and maintain the testing roadmap and tracker
• Deliver performance updates and test readouts to marketing leadership
• Publish quarterly web priorities and contribute web reporting to executive and board updates
• Conceive, scope, and impact-size interactive web experiences such as calculators, quizzes, and guided recommendations
• Write engineering build specifications covering logic, edge cases, handoff behavior, and event instrumentation
• Partner with the Guidance team to establish clinical thresholds and logic and source recommendations to recognized pediatric guidelines
• Identify monetization risks and recommend against builds that give away paid in-app mechanics
• Maintain and extend AI-driven testing systems and build new systems with documented logic, state tracking, edge-case handling, and human approval gates
• Partner with Business Analytics on web-performance instrumentation and reporting
• Specify and validate event instrumentation for new experiences and flag unsuitable metrics
• Keep Contentful content taxonomy aligned with downstream reporting
• Set and document web optimization and A/B testing standards
• Lead web projects end-to-end and serve as web scoping partner for commerce and partnership integrations
• Consult on initiatives affecting web performance and represent web conversion in the weekly cross-functional User Acquisition sync
• Collaborate with Brand Editorial, Guidance, Engineering, Lifecycle Marketing, Partnerships, and User Acquisition

CRO Marketing Manager – Web

• Improve Magnolia’s ecommerce site performance by identifying customer-journey friction and driving measurable improvements to the path to purchase
• Observe and analyze customer behavior using funnel reports, page-level performance, session behavior, and drop-off patterns
• Develop and maintain a prioritized backlog of conversion-improvement hypotheses and actionable recommendations
• Design and manage site-improvement tests using Shopify native A/B testing tools and Algolia search and discovery features
• Evaluate and document test results, learnings, and future optimization decisions
• Collaborate with the UX/UI Designer to translate customer-behavior insights into design improvements
• Monitor navigation behavior, product-page engagement, add-to-cart rates, and checkout-flow completion
• Conduct site walkthroughs across desktop, mobile, and app to identify UX friction, broken experiences, and inconsistent patterns
• Stay current on ecommerce conversion best practices, Shopify capabilities, Algolia search optimization, and competitor site experiences
• Report recommendations and emerging issues to the Director of Site Experience and Operations
• Perform other duties as assigned

Conversion Rate Optimizer jobs in United States

Mid Level Product Manager – Conversion Performance

Conversion Analyst

Director, CRO, Analytics

Technical Marketing Lead – Growth, Lifecycle, CRO

Senior Manager, Conversion Rate Optimization

Operations Manager – Conversion

Operations & Conversion Manager

Operations & Conversion Manager

CRO Marketing Manager – Web

Ecommerce Conversion Rate Optimization Specialist