Marketing

• Lead day-to-day planning and execution for Walmart’s soccer partnerships
• Serve as a key champion with partners, internal stakeholders, and agency teams
• Drive cohesive, insight-driven partnership activation strategies and integrated marketing plans across channels and business units
• Develop strategic briefs tied to brand and business outcomes
• Create presentations for senior leaders
• Activate partnership rights across media, social, creators, content, events, signage, giveaways, and hospitality
• Own day-to-day partner and agency relationships, timelines, and deliverables
• Align cross-functional stakeholders to keep work moving
• Manage thousands of partnership assets and create systems to organize, track, and maximize their value
• Oversee partnership and media measurement
• Translate performance data into recommendations and narratives for leadership
• Support identification, evaluation, and internal sell-through of new partnership opportunities
• Develop innovative Walmart ideas and activations to deepen fan affinity, drive engagement, and create relevant shopping occasions
• Coordinate timelines, approvals, and dependencies across brand, experiential, media, social, communications, legal, finance, consumer insights, and other functions
• Anticipate challenges, resolve executional issues, and use performance, consumer, and marketplace learnings to identify opportunities and inform portfolio direction

Senior Manager, Marketing Planning and Strategy – Sports Marketing, Fandoms

• Own the agency co-marketing strategy and develop annual plans aligned to business priorities and Joint Business Plans
• Lead integrated programs across events, executive engagements, training, thought leadership, case studies, content, and social channels
• Build trusted relationships with senior agency leaders and serve as the primary marketing lead for strategic agency partnerships
• Partner with Agency Partnerships, Communications, Events, Creative, Content, Training, Sales, and Product Marketing to drive alignment and execution
• Identify opportunities to deepen agency engagement and advocacy
• Navigate ambiguity, prioritize investments, and build consensus across senior stakeholders
• Measure impact, optimize investments, and develop scalable playbooks and best practices across agency partners
• Translate business priorities into actionable agency marketing strategies
• Connect brands to Walmart's 150 million weekly shoppers through measurable media experiences across digital, social, and in-store environments

Senior Manager, Marketing Planning – Agency Marketing

• Conduct high-volume outreach by phone, email, and social media
• Write and test outreach messages, subject lines, openers, and follow-up timing
• Find prospects on LinkedIn and Instagram and build rapport
• Qualify interest and schedule appointments for the sales team
• Maintain detailed CRM notes and manage follow-ups
• Track outreach activity, progress, and performance metrics
• Collaborate with Marketing on messaging and campaign assets
• Participate in training and receive real-time coaching

Part-Time Marketing and Outreach Associate

• Develop and lead the company's channel marketing strategy across emerging and non-traditional healthcare settings
• Identify opportunities to engage HCPs and healthcare decision-makers outside traditional physician-office environments
• Develop channel-specific customer strategies based on HCP needs, behaviors, patient journeys, channel dynamics, and business priorities
• Assess emerging healthcare delivery models and identify differentiated, scalable commercial capabilities
• Translate market and customer insights into actionable channel strategies, engagement models, and integrated marketing plans
• Establish channel-prioritization frameworks based on audience reach, customer value, engagement potential, and business impact
• Lead HCP marketing strategies across traditional and non-traditional care settings
• Develop differentiated HCP value propositions, messaging, content, and engagement strategies by audience and channel
• Integrate channel strategies with brand marketing and customer-facing teams
• Connect HCP engagement across the customer journey from awareness and education through consideration, prescribing, and ongoing engagement
• Lead omnichannel HCP engagement and non-personal promotion
• Develop integrated HCP engagement plans across email, websites, paid media, programmatic advertising, professional platforms, virtual engagement, content syndication, and other channels
• Partner with brand, field, analytics, media, digital, IT, and agency teams to create coordinated customer experiences
• Develop channel orchestration strategies complementing personal promotion
• Establish test-and-learn approaches to optimize content, channel mix, frequency, sequencing, and customer engagement
• Drive data-driven audience targeting, personalization, engagement, and return on investment
• Translate business and brand objectives into channel and HCP engagement strategies
• Partner with Marketing, Sales, Market Access, Medical Affairs, Digital, Data & Analytics, Commercial Operations, and Legal/Regulatory stakeholders
• Lead external agency and partner relationships
• Develop annual operating plans, budgets, KPIs, and performance measurement frameworks
• Establish metrics and dashboards to evaluate channel effectiveness, customer engagement, and commercial impact
• Optimize channel mix and customer engagement to improve commercial investment efficiency and effectiveness
• Bring innovative approaches and external best practices to evolve channel marketing capabilities
• Act as a subject-matter expert and internal thought leader
• Influence senior stakeholders and drive alignment across complex, cross-functional organizations
• Provide direction and performance oversight to agency partners
• Build new capabilities and ways of working as the commercial model evolves

Director, Channel & HCP Marketing

• Create and update flyers, posters, signage, digital graphics, handouts, and promotional materials for DreamLab programs and events
• Develop social media content including graphics, captions, photos, reels, stories, and short-form videos
• Capture, organize, and maintain a library of photos, videos, participant highlights, and other content
• Develop audience-specific messaging and materials for members, families, educators, community partners, renters, and other stakeholders
• Maintain a marketing and outreach calendar
• Maintain and refresh DreamLab posters, signage, showcases, and displays
• Create monthly and seasonal displays highlighting heritage and awareness months, Girl Scout initiatives, community celebrations, and relevant themes
• Build awareness through outreach to schools, libraries, recreation departments, municipalities, youth-serving and cultural organizations, nonprofits, businesses, and community partners
• Distribute promotional materials and identify newsletters, community calendars, social media groups, listservs, local events, and other visibility channels
• Represent DreamLab at community events, fairs, school programs, and outreach opportunities
• Cultivate community partner relationships to generate participation, referrals, rentals, and collaborations
• Collaborate with GSNNJ Marketing and Communications to align content with organizational branding and campaigns
• Work with DreamLab Operations and other teams to gather program information, coordinate timelines, and support outreach priorities
• Track marketing and outreach activities, engagement, and results
• Identify opportunities to increase registrations, rentals, partnerships, and repeat participation
• Perform other related duties as assigned

Marketing and Community Outreach Coordinator

• Support the creation and launch of integrated campaigns across digital, paid media, email and social channels
• Translate campaign messaging and positioning into channel-ready assets and activation plans
• Own campaign calendars, milestones, briefs, asset trackers and launch checklists
• Coordinate with campaign management, Product Marketing, Centres of Excellence and sales activation teams
• Work with creative agency partners to manage assets, feedback and timely delivery
• Manage quality assurance, approvals, hand-offs and go-live readiness
• Monitor live campaign performance and support monthly, quarterly and post-campaign reporting
• Use campaign insight to recommend practical optimizations and improve future execution

Advanced Specialist, Geo Marketing

• Guide brand renovations and new development within Walmart's private brands portfolio
• Align marketing efforts with organizational goals using data-driven insights
• Collaborate cross-functionally for cohesive planning and effective implementation
• Work with Private Brand Management and Merchandising teams to evaluate private brand portfolios
• Identify customer and competitive whitespace
• Renovate existing and build new private brands to improve customers' Walmart experience
• Support implementation teams in bringing brands to life across customer touchpoints
• Influence cross-functional teams to build brands supporting corporate goals and measurable results
• Analyze market trends and competitive landscape to adjust strategy and identify opportunities
• Develop brand strategy and guide creative development from positioning to identity
• Partner with senior leaders and teams in Merchandising, Marketing, Insights, and Creative

Senior Manager, Marketing Planning – Strategy

• Develop, execute, and optimize integrated digital marketing campaigns across multiple digital channels
• Manage end-to-end digital campaign planning, calendars, promotions, performance monitoring, and optimization
• Create, manage, and publish digital content across ZEISS Vision Care channels
• Manage digital and social media strategy and daily operations across Google, Facebook, Instagram, LinkedIn, YouTube, and TikTok
• Develop executive and corporate content calendars, including LinkedIn thought leadership and brand communications
• Develop Salesforce Marketing Cloud content, customer journeys, email campaigns, audience segmentation, lead management, and marketing automation workflows
• Collaborate with Marketing, Sales, Product Management, external agencies, and vendors
• Monitor campaign and social media performance and provide recommendations to improve engagement, conversion, and marketing ROI
• Manage digital lead generation, lead nurturing, promotional activities, and customer communications
• Ensure communications and campaigns comply with branding standards, digital best practices, and regulatory requirements
• Collaborate with Digital Marketing counterparts and the Global Marketing team
• Follow safety standards and report safety concerns to leadership

Marketing Manager, Customer Marketing

• Develop and execute marketing and communications programs for data products and analytics capabilities
• Create messaging, positioning, campaigns, and content tailored to business communities
• Produce newsletters, articles, videos, presentations, and campaign materials
• Plan and deliver events, webinars, and awareness campaigns for data communities
• Establish and track marketing key performance indicators, engagement metrics, and campaign effectiveness
• Partner with strategy, product, adoption, and communications teams to align messaging and priorities
• Manage content calendars, channels, and marketing operations
• Gather audience feedback and insights to refine messaging and improve engagement
• Ensure marketing content aligns with enterprise governance and brand standards
• Connect data and analytics capabilities with business communities and measure marketing impact on awareness and adoption
• Travel approximately 20%

Marketing jobs in New Jersey