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InstructureCore Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in driving business growth through strategic sales initiatives within the EdTech sector, leveraging strong consultative sales skills and the ability to engage with C-suite executives. Proficient in managing complex sales processes and developing tailored proposals to meet client needs.
Highest-signal resume keywords
5+ Years Sales ExperienceSaaS Sales ExpertiseConsultative Sales SkillsFluent Arabic and EnglishExperience in Higher Education and K-12
About the role
Key responsibilities & impact- Drive new business growth by selling the Instructure Learning Platform across the ROMENA region
- Build and execute targeted sales strategies to develop and nurture a strong client pipeline across Higher Education and K-12
- Share insights to help prospective clients evaluate solutions and choose what best fits their needs
- Prepare and tailor messaging, presentations, proposals, and tender responses
- Guide prospects through the purchasing process to successful, timely closure
- Secure profitable pricing and business terms by communicating platform value and return on investment
- Accurately forecast short-term and long-term sales performance while maintaining strong pipeline management and hygiene
- Build relationships with key stakeholders and decision makers, including executive leadership and C-suite contacts
- Partner with Product and Customer Experience teams to share market feedback and customer insights
- Attend key industry events and strengthen Instructure’s regional presence
- Identify and recruit channel partners to support market entry and regional coverage
- Consistently achieve or exceed sales quotas within established timelines
- Travel regularly across the region for onsite meetings and events, up to 30%
Requirements
What you’ll need- Based in Dubai, United Arab Emirates
- Fluent Arabic with strong written and spoken English
- 5+ years of proven sales experience, ideally within SaaS, EdTech, or enterprise software
- Experience selling complex enterprise software, solutions, and services
- Demonstrated ability to sell at all levels, including C-suite and executive leadership
- Strong strategic and consultative sales skills
- Ability to conduct detailed needs analyses and develop tailored proposals
- Experience managing tenders and complex buying processes
- Familiarity with sales methodologies and a strong challenger mindset
- Bachelor’s degree preferred
- Understanding of educational pedagogy and the process of selling a VLE/LMS is a plus
- Experience selling into both Higher Education and K-12 is a plus
- Must pass a background check
- May be required to verify legal name, current physical location, valid contact number, and residential address
Benefits
Comp & perks- Competitive compensation
- Ownership program for all full-time employees
- Flexible work culture
- Generous time off, including local holidays and the annual “Dim the Lights” period in late December
- Comprehensive wellness programs and mental health support
- Learning and development resources
- Professional development tools
- Tuition reimbursement
- Technology and tools needed to do your best work
- Motivosity employee recognition program
- Inclusive, supportive culture with meaningful connection
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Strategy DevelopmentComplex Enterprise Software SalesNeeds AnalysisProposal DevelopmentSales ForecastingPipeline ManagementTender ManagementSales MethodologiesChallenger MindsetEducational Pedagogy Understanding
Soft Skills
Relationship BuildingCommunication SkillsNegotiation SkillsStrategic ThinkingClient Engagement
Industry Keywords
EdTechLearning PlatformVLELMSHigher EducationK-12SaaSEnterprise SoftwareMarket FeedbackChannel Partner Recruitment