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Tower Hill Insurance GroupCore Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in marketing strategies, agency relations, and sales performance analysis to drive profitable growth. Proficient in building relationships with partners and communicating effectively across various channels.
Highest-signal resume keywords
Bachelor's Degree In MarketingTwo Years Of Marketing ExperienceAgency RelationsChartered Property Casual Underwriter (CPCU)Sales Performance Analysis
About the role
Key responsibilities & impact- Drive profitable growth through marketing activities in the assigned region
- Build and deepen relationships with agency and company partners through in-person visits, phone, and digital communication
- Travel to visit agents and participate in industry and company functions, including overnight travel as needed
- Develop and maintain expert knowledge of company personal lines products, underwriting appetite, and marketing strategies
- Communicate product, underwriting, and marketing information to agents
- Provide training on company systems and processes
- Establish sales plans, analyze performance, and implement plans to deliver profitable growth
- Research marketing strategies and communicate findings to all levels
- Align marketing strategies with corporate objectives through collaboration with company partners
- Identify, recruit, and appoint new agents to enhance distribution channels
- Facilitate appointment scheduling, trip routing, and follow-up to agency meetings
- Analyze sales, loss, and market trends to identify opportunities and recommend profitable-growth strategies
- Evaluate agency relationships and performance and develop recommendations regarding agency actions
Requirements
What you’ll need- Bachelor’s Degree in Marketing, Sales, Business Administration, or related field required
- Equivalent experience may substitute for minimum educational requirements; equivalent experience may include four (4) years of relevant experience
- Minimum of two (2) years of marketing, sales, agency relations, or related experience required
- Chartered Property Casual Underwriter (CPCU) or Certified Insurance Counselor (CIC) preferred
- Valid Driver’s License required
- Property & Casualty Agent License preferred
- Ability to perform each essential duty satisfactorily
- Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing StrategiesSales Plans DevelopmentPerformance AnalysisProduct KnowledgeUnderwriting Appetite
Soft Skills
Relationship BuildingCommunicationTraining FacilitationCollaboration
Tools & Technologies
Company Systems
Certifications & Qualifications
Chartered Property Casual Underwriter (CPCU)Certified Insurance Counselor (CIC)Property & Casualty Agent License
Industry Keywords
Agency RelationsPersonal Lines ProductsMarket TrendsDistribution ChannelsMarketing Activities