Performance Marketing

• Execute Rocket Clicks’ industry-specific playbooks and First Principles methodology
• Build, launch, and manage campaigns across paid search, paid social, and programmatic advertising platforms
• Optimize campaign performance through data analysis, bid adjustments, audience segmentation, and creative testing
• Ensure accurate tracking, reporting, delivery settings, campaign pacing, and budget adherence
• Partner with design and editing teams to deliver high-performing ad creative
• Monitor daily and weekly performance and identify risks and opportunities
• Regularly audit accounts for best-practice and strategic alignment
• Implement and troubleshoot conversion tracking
• Translate client goals into actionable campaign tasks with the Paid Media Manager
• Participate in sprint planning, own tasks, and provide updates on progress and blockers
• Collaborate with SEO and Project Management teams
• Document client-specific learnings, experiments, and playbook updates
• Execute against a task roadmap at least two weeks in advance
• Identify automation and efficiency improvements
• Contribute to documentation and process refinement
• Meet quality standards, deadlines, budget expectations, and KPI targets

Paid Media Specialist

• Plan, build, launch, and manage PPC campaigns across search, display, shopping, and remarketing channels
• Manage paid search campaigns in Google Ads and other relevant advertising platforms
• Conduct keyword research, search term analysis, competitor research, and audience targeting
• Develop and optimize ad copy, extensions, landing page recommendations, and campaign assets
• Monitor campaign performance, budgets, bids, impression share, quality score, and conversion metrics
• Optimize campaigns to improve ROAS, CPA, CTR, conversion rate, and overall return on advertising spend
• Perform ongoing A/B testing of ads, keywords, audiences, bidding strategies, and landing pages
• Manage daily and monthly paid media budgets in line with business objectives
• Implement and maintain conversion tracking using Google Analytics 4, Google Tag Manager, and advertising platform tracking
• Analyze campaign data and identify opportunities to improve performance and efficiency
• Prepare regular PPC performance reports and communicate insights, trends, and recommendations
• Collaborate with content, SEO, creative, web development, and sales teams
• Stay informed about changes to advertising platforms, targeting capabilities, privacy requirements, and industry best practices
• Maintain accurate campaign structures, naming conventions, documentation, and operational processes

PPC Specialist

• Execute Rocket Clicks’ industry-specific playbooks and First Principles methodology
• Build, launch, and manage Paid Search, Paid Social, and Programmatic campaigns
• Optimize campaign performance through data analysis, bid adjustments, audience segmentation, and creative testing
• Ensure accurate tracking, reporting, and delivery settings
• Maintain proper pacing against budgets and planned media mix
• Partner with design and editing teams to deliver high-performing ad creative
• Monitor daily and weekly performance, identifying risks and opportunities
• Audit accounts for alignment with best practices and strategic goals
• Implement and troubleshoot conversion tracking
• Translate client goals into actionable campaign tasks with the Paid Media Manager
• Participate in sprint planning, provide progress and blocker updates, and own assigned tasks
• Collaborate with SEO and Project Management teams
• Document client-specific learnings, experiments, and playbook updates
• Execute against a roadmap of tasks at least two weeks in advance
• Identify automation and efficiency improvements
• Contribute to documentation and process refinement
• Ensure work meets quality standards, deadlines, and budget expectations

• Build, launch, manage, and optimise paid campaigns across Meta Ads Manager, including Facebook and Instagram, LinkedIn Ads, TikTok Ads, and YouTube advertising
• Manage Google Ads campaigns across Search, Display, Performance Max, YouTube, and remarketing
• Manage campaign setup, including objectives, audiences, targeting, placements, budgets, bidding, and ongoing optimisation
• Manage digital campaigns from initial brief through execution, optimisation, reporting, and performance review
• Build and manage Mailchimp campaigns, including templates, segmentation, audience management, automation and customer journeys, and reporting
• Monitor campaign performance and make data-driven adjustments to improve customer acquisition, conversions, and sales
• Use GA4 and digital performance reporting to monitor results and identify opportunities for improvement
• Manage conversion tracking requirements, including pixels, UTMs, and attribution
• Support customer acquisition funnels, remarketing activity, and conversion optimisation across relevant digital channels
• Support SEO activity, including keyword research and content optimisation
• Prepare digital copy and campaign messaging for paid media, email, and other digital marketing activity
• Analyse campaign performance and provide clear insights, actions, and recommendations
• Manage multiple campaigns, priorities, budgets, and deadlines with a high level of accuracy
• Perform other position-level duties as they arise

Digital Performance Marketing Officer

• Plan, launch, manage, and optimize PPC campaigns across Google Ads and other relevant paid media platforms.
• Manage Search, Display, Shopping, Performance Max, remarketing, and other campaign types.
• Conduct keyword research, competitor analysis, audience research, and search-term analysis.
• Improve campaign structures, targeting, bidding strategies, ad copy, and landing-page recommendations.
• Monitor and optimize CPC, CTR, CPA, ROAS, conversion rate, and advertising spend.
• Identify opportunities to improve campaign efficiency and scale high-performing campaigns.
• Set up and troubleshoot conversion tracking using Google Analytics 4 and Google Tag Manager.
• Conduct A/B tests across ads, audiences, bidding strategies, and landing pages.
• Manage budgets and allocate spend based on campaign performance and business objectives.
• Produce performance reports and translate campaign data into actionable recommendations.
• Collaborate with marketing, creative, sales, and client-facing teams to support growth objectives.
• Stay current with advertising platform changes, automation, attribution, and PPC best practices.

• Manage and efficiently scale Thumbtack's Consumer Paid Social campaigns across Meta, YouTube, TikTok, Pinterest, and Reddit
• Identify and execute opportunities for channel expansion and unlock new Social platforms
• Drive the end-to-end emergent Pro (B2B) strategy and execution across Social channels
• Own in-house campaign management and optimizations, including budget pacing, bid optimization, creative iteration, audience segmentation, and platform best practices
• Build and implement Paid Social testing roadmaps with cross-functional partners
• Own tracking, QA, reporting, and measurement for Paid Social
• Partner with internal and third-party tools to ensure confidence in results
• Collaborate with Brand and Creative teams to develop and iterate performance-driven creative that advances Thumbtack's brand narrative

Growth Marketing Manager, Paid Social

• Manage and efficiently scale Thumbtack's Consumer Paid Social campaigns across Meta, YouTube, TikTok, Pinterest, and Reddit, driving incremental customer growth and revenue
• Identify and execute opportunities for channel expansion and unlock new social platforms
• Drive end-to-end emergent Pro (B2B) strategy and execution across social channels
• Own in-house campaign management and optimization, including budget pacing, bid optimization, creative iteration, audience segmentation, and platform best practices
• Build and implement Paid Social testing roadmaps with cross-functional partners
• Own tracking, QA, reporting, and measurement for Paid Social
• Partner with internal and third-party tools to ensure confidence in results
• Collaborate with Brand and Creative teams to develop and iterate performance-driven creative that advances Thumbtack's brand narrative

• Own creative outcomes for paid social campaigns, including concepts, iterations, and final static and video deliverables
• Drive and monitor campaign performance using CTR, hook rate, thumb-stop/hold rate, and cost per result
• Create ads that highlight clients’ practices, results, and branding
• Identify trends and micro-trends and translate them into on-brand static and video creatives
• Write creative copy and direction and personally execute design work
• Manage creative performance in ad platforms and use results to improve future work
• Contribute to AI-driven creative workflows and frameworks for concepting, production, and testing
• Scale creative processes and workflows into standard team practices
• Act as a subject-matter expert whose creative-performance insights guide the broader team
• Resolve complex production issues across specifications, compression, accessibility, and delivery
• Collaborate with the broader creative team to improve creative capability, ROI, and growth

Paid Media Creative Specialist

• Manage and optimise daily campaign performance across Google Ads and other paid media platforms
• Monitor and track ad campaign budgets daily to ensure pacing and efficiency
• Deliver weekly performance reports and actionable insights
• Conduct ad hoc deep-dive analysis and reporting focused on campaign results
• Support A/B testing and experimentation strategies
• Collaborate with the Head of Performance Lite Paid Media on campaign strategy
• Communicate performance updates and recommendations to internal teams and clients
• Share proactive insights and best-practice suggestions with the wider team
• Suggest improvements and identify opportunities for campaign expansion
• Stay open to learning new platforms such as TikTok Ads
• Manage approximately 15-20 smaller client accounts
• Receive training on proven campaign strategies, with account assignments tailored to experience and client requirements
• Potentially support client communication and broader campaign strategy as the role develops

Paid Media Consultant

• Own and manage Google Ads campaigns targeting residential and commercial audiences across regional Australia
• Build, optimise, and scale paid search campaigns, including keyword strategy, bidding, audience targeting, ad structure, and conversion tracking
• Optimise CTR, CPC, Quality Scores, conversion rates, and lead quality
• Lead SEO initiatives, including on-page optimisation, keyword research, technical SEO improvements, and content recommendations
• Support a website domain migration while preserving SEO rankings and search visibility
• Update and manage website content, landing pages, images, and copy through WordPress
• Assist with Meta advertising campaign rollout and optimisation
• Analyse campaign and lead data and provide actionable performance recommendations
• Prepare regular marketing performance, lead generation, and ROI reports
• Collaborate on customer messaging, targeting strategies, and conversion opportunities
• Review and improve email marketing deliverability and customer communication flows
• Use AI tools and automation for reporting, research, and content workflows
• Proactively recommend improvements across marketing, advertising, and digital strategy
• Align with AU business hours, approximately 9 AM–5 PM Monday to Friday

Performance Marketing jobs in Philippines

Paid Media Specialist

PPC Specialist

Paid Media Specialist

Digital Performance Marketing Officer

PPC Specialist

Growth Marketing Manager, Paid Social

Growth Marketing Manager, Paid Social

Paid Media Creative Specialist

Paid Media Consultant

Performance Marketing Manager