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Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in guiding homebuyers through the purchasing process while maintaining strong communication and organizational skills. Proficient in sales tracking tools and Microsoft Office, with a focus on building relationships and closing sales effectively.
Highest-signal resume keywords
New Home Sales ExperienceRelationship BuildingSales Tracking Tools ProficiencyStrong Communication SkillsCustomer Service Skills
About the role
Key responsibilities & impact- Guide homebuyers through the purchasing process from initial engagement to closing
- Engage visitors, establish relationships, and determine home-buying needs using Lennar’s selling philosophy
- Generate, process, and close home sales through self-generated or referred leads using the 10-5-2-1 selling approach
- Provide timely follow-through from initial contact through closing and post-closing activities
- Maintain accurate customer communication records
- Maintain Welcome Home Center, model homes, and inventory homes
- Communicate maintenance needs and ensure timely resolution
- Travel throughout the local community to generate leads from Realtor/Co-Broker businesses, referrals, and proactive self-prospecting
- Develop and maintain knowledge of the competitive market, product offerings, communities, sales trends, advertising strategies, and customer demographics
- Monitor and record daily customer traffic using company-designated tracking tools
- Collaborate with internal departments to ensure smooth transactions and customer satisfaction
- Participate in sales meetings, neighborhood promotions, and marketing initiatives to drive sales growth
Requirements
What you’ll need- High school diploma or equivalent required
- 1–3 years of experience in new home sales, real estate, or related field
- Proven ability to build relationships and close sales
- Strong communication, organizational, and customer service skills
- Proficiency in Microsoft Office and sales tracking tools
- Self-motivated with a results-driven mindset and ability to work independently
- Regular, in-person attendance at Company communities/job sites and offices during regular work hours
- Ability to operate a motor vehicle
- Ability to read plans
- Ability to climb stairs and ladders, bend, stoop, reach, lift, move and/or carry equipment which may exceed 50 pounds
- May require occasional operation of construction equipment
- Finger dexterity may be required to operate a computer keyboard and calculator
- College degree and real estate license preferred
Benefits
Comp & perks- Bonuses may be available
- Commissions may be available
- Medical, Dental, and Vision coverage
- 401(k) Retirement Plan with a $1 for $1 Company Match up to 5%
- Paid Parental Leave
- Associate Assistance Plan
- Education Assistance Program
- Up to $30,000 in Adoption Assistance
- Up to three weeks of vacation annually from the moment of hire
- Holiday, Sick Leave, and Personal Day policies
- New Hire Referral Bonus Program
- Home Purchase Discounts
- Everyone’s Included Day
- Professional growth and development opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales ClosingLead GenerationMarket KnowledgePlan ReadingEquipment Operation
Soft Skills
Self-MotivatedOrganizational SkillsResults-Driven Mindset
Tools & Technologies
Microsoft OfficeSales Tracking Tools
Certifications & Qualifications
Real Estate License (Preferred)
Industry Keywords
Home SalesReal EstateCustomer CommunicationCompetitive Market KnowledgeNeighborhood Promotions