Senior Manager, SMB Product & Benefits Strategy
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Posted: 10/20/2026Go
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Posted: 10/20/2026Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product leadership and strategy execution within the SMB segment, particularly in the payments ecosystem across Latin America and the Caribbean. Proven ability to negotiate partnerships, manage stakeholder relationships, and drive go-to-market strategies effectively.
Highest-signal resume keywords
Product LeadershipStakeholder Relationship ManagementNegotiation and Deal ClosingGo-To-Market Strategy DevelopmentB2B Payments Expertise
Tech Stack
Tools & technologiesAbout the role
Key responsibilities & impact- Drive planning and execution of Visa’s SMB product strategy and roadmap across Latin America and the Caribbean
- Align global objectives, regional priorities, market opportunities, customer needs, competitive trends, and client feedback into a cohesive portfolio
- Lead sourcing, evaluation, negotiation, and management of strategic partners and SMB-first benefits
- Own end-to-end commercialization of the SMB benefits layer
- Identify pilot clients across geographies and create and execute go-to-market strategies
- Scale the pipeline across Latin America and the Caribbean with go-to-market and sales teams
- Partner with local markets to identify, package, and commercialize benefit packages
- Establish and standardize processes for simplified sales, implementation, and onboarding
- Serve as subject matter expert for SMB solutions and benefits internally and externally
- Demonstrate thought leadership and enable flawless execution
- Collaborate with global, regional, and local Product, Platforms, Go-To-Market, Benefits, Marketing, legal, finance, and sales teams
Requirements
What you’ll need- 8 or more years of relevant work experience with a Bachelor's Degree, or at least 5 years of experience with an Advanced Degree, or 2 years of work experience with a PhD
- Experience building and managing relationships with key stakeholders
- Experience leading new client acquisition and sales opportunity management
- Experience negotiating and closing deals across multiple geographies
- Experience collaborating with legal, marketing, and finance teams
- Experience monitoring market triggers and identifying opportunities to unseat competition
- Experience integrating clients into sales and product ecosystems
- Experience maintaining customer focus and maximizing business opportunities
- 5+ years’ experience in product leadership within a financial institution, financial technology, or related company targeting SMBs
- Deep understanding of the SMB segment and payments ecosystem across Latin America and the Caribbean
- Deep product management experience within commercial/B2B payments and Small Business
- Prior experience with cardholder incentives, card products, and benefit value propositions
- Proven track record developing and executing product visions based on customer needs
- Experience negotiating commercial agreements with external partners
- Excellent communication skills and strong executive presence
- Ability to influence across multiple levels and organizations
- Ability to support strategic initiatives across matrixed organizations
- Fluent in Spanish and English; Portuguese a plus
- Ability to travel 5–10% of the time
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product ManagementCommercializationMarket Opportunity IdentificationClient AcquisitionSales Opportunity ManagementCardholder IncentivesBenefit Value PropositionsStrategic Initiative SupportCompetitive AnalysisIntegration into Sales Ecosystems
Soft Skills
Excellent Communication SkillsStrong Executive PresenceInfluencing Across OrganizationsCustomer FocusCollaboration
Industry Keywords
SMB SegmentPayments EcosystemFinancial TechnologyCommercial AgreementsLatin AmericaCaribbeanB2B PaymentsMarket TriggersClient FeedbackSales Teams