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Member Engagement Manager
Clover HealthPosted 10/22/2026full-timeRemote • United StatesMid-LevelSenior💰 $115,000 - $160,000 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing member engagement campaigns, utilizing AI tools for content generation and performance improvement while balancing regulatory requirements. Strong creative writing and design skills are essential for producing effective communications across various formats.
Highest-signal resume keywords
Campaign DevelopmentCreative WritingAI Content GenerationHealthcare ComplianceEngagement Strategy
About the role
Key responsibilities & impact- Develop campaigns that help eligible members discover Clover Care Services and engage with home-based care
- Coordinate outreach with care-delivery teams so demand translates into supportable visits
- Improve the path from awareness to completed visit by identifying friction and testing messages, channels, and calls to action
- Create communications explaining services, setting expectations, preparing members for visits, and supporting ongoing engagement
- Produce member outreach, caregiver materials, physician communications, mailers, emails, texts, call scripts, web content, and short videos
- Use approved AI tools to explore concepts, generate variations, develop assets, and accelerate iteration
- Partner with clinical, legal, and compliance teams and carry materials through review
- Manage work from brief through launch
- Use campaign performance and stakeholder feedback to improve response, scheduling, completed visits, and understanding
- Establish performance baselines, identify outreach gaps, and ship improvements
- Build an AI-assisted workflow and consistent testing approach
- Build a recognizable practice voice and repeatable engagement process
Requirements
What you’ll need- Clear creative strength in writing, design, or content production, with ability to work across adjacent disciplines
- Precision and personality in writing for members, caregivers, and physicians
- Understanding of how engagement drives growth and ability to connect campaigns to outcomes
- Ability to understand clinical details and select relevant details for messaging
- Ability to balance regulatory Medicare requirements with captivating language
- Experience working with compliance teams
- Experience using AI to direct, challenge, and evaluate generated content
- Experience taking work from concept through delivery and explaining post-launch results
- Healthcare or regulated-industry experience is valuable
- Evidence of creative craft, judgment, and ability to learn
Benefits
Comp & perks- Competitive base salary
- Equity opportunities
- Performance-based bonus program
- 401(k) matching
- Regular compensation reviews
- Comprehensive medical, dental, and vision coverage
- No-Meeting Fridays
- Monthly company holidays
- Mental health resources
- Generous flexible time-off policy
- Remote-first culture
- Learning programs
- Mentorship
- Professional development funding
- Regular performance feedback and reviews
- Employee Stock Purchase Plan (ESPP) offering discounted equity opportunities
- Reimbursement for office setup expenses
- Monthly cell phone & internet stipend
- Collaboration with global teams
- Paid parental leave for all new parents
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content ProductionCampaign Performance AnalysisMessaging DevelopmentRegulatory ComplianceCreative Design
Soft Skills
Precision in WritingJudgmentAbility to LearnCollaborationCommunication
Tools & Technologies
AI ToolsContent Management SystemsEmail Marketing PlatformsVideo Production SoftwareWeb Content Management
Industry Keywords
HealthcareMedicareRegulated IndustryMember EngagementCaregiver Communication