Manager jobs in United States
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Senior Retail Media Manager
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Posted: 10/22/2026Senior Retail Media Manager
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Senior Retail Media Manager
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Posted: 10/22/2026Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in enterprise retail media strategy and execution, with a strong focus on campaign optimization across major platforms like Amazon and Walmart. Capable of providing actionable insights through advanced analytics and mentoring less experienced colleagues.
Highest-signal resume keywords
Enterprise Retail Media OwnershipFull-Stack Amazon ExperienceAdvanced Amazon Marketing Cloud UseRoot-Cause AnalysisGenerative AI Tools Proficiency
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Own strategy, performance, and outcomes for an assigned book of enterprise retail media accounts
- Plan, build, and optimize campaigns across Amazon, Walmart, Instacart, Target, and other retail media networks
- Manage campaigns day to day as account requirements dictate
- Investigate performance issues and opportunities and provide actionable recommendations
- Advise senior client stakeholders on media planning, budget allocation, and retail media best practices
- Lead QBRs and strategic reviews
- Support client services teams on renewals, growth conversations, and escalations
- Build custom analyses, reports, and automations
- Serve as regional retail media subject matter expert
- Support internal stakeholders and contribute to platform direction
- Mentor less experienced colleagues and contribute to playbooks and processes
- Partner with product development, sales, technical account management, and sales engineering on platform innovation and market opportunities
Requirements
What you’ll need- US-based
- Enterprise retail media ownership, accountable for strategy through execution
- Full-stack Amazon and Walmart experience across search and DSP
- Experience with Sponsored Products, Sponsored Brands, Sponsored Display, Amazon DSP, Walmart Connect sponsored search, and Walmart DSP
- Experience with Vendor Central, Seller Central, and 1P versus 3P distinction
- Advanced Amazon Marketing Cloud (AMC) use beyond out-of-the-box templates
- Root-cause analysis and ability to connect metrics to business objectives
- Retail media ecosystem fluency across retailer economics, onsite, offsite, DSP, 1P, 3P, and shopper marketing
- Advanced use of generative AI tools such as Claude for technical outputs
- Ability to translate ambiguous client goals into strategies, plans, and narratives
- Ability to work with stakeholders from analysts to executives
- Ability to operate cross-functionally in fast-paced, matrixed environments
- Ownership and follow-through
- Ability to travel up to 10-15%
- Strongly preferred: breadth across Instacart, Target, Roundel Media Studio, Criteo, CitrusAd, Epsilon, Kroger Precision Marketing, or Amazon Retail Ad Service
- Strongly preferred: agency-side background
- Strongly preferred: coaching, mentoring, or informal leadership experience
- Strongly preferred: commercial exposure to retention, growth, QBRs, and scoping new work
- Strongly preferred: familiarity with shopper marketing, trade budgets, and joint business planning
- Strongly preferred: experience with Skai or a comparable retail media or search management platform
- Strongly preferred: experience collaborating with a global team
Benefits
Comp & perks- Additional bonus compensation
- Hybrid home/office work mix
- Ability to travel up to 10-15%
- Diverse, equitable, and inclusive workplace
- Reasonable accommodation for qualified disabled applicants
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign OptimizationPerformance AnalysisMedia PlanningBudget AllocationRetail Media Best PracticesSponsored ProductsSponsored BrandsAmazon DSPWalmart DSPVendor Central
Soft Skills
Stakeholder CommunicationMentoringCross-Functional CollaborationOwnershipProblem-Solving
Tools & Technologies
Amazon Marketing CloudWalmart ConnectSkaiCriteoGenerative AI Tools
Industry Keywords
Retail Media EcosystemShopper MarketingTrade BudgetsJoint Business PlanningQBRs
