Instructure

Growth Account Executive – Higher Education, Nordics

Instructure
Posted 10/19/2026full-timeSwedenMid-LevelSeniorWebsite
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Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in strategic client management and consultative sales within the higher education sector, focusing on Canvas LMS and Instructure Learning Platform solutions. Proven ability to conduct needs analysis, develop compelling proposals, and achieve sales targets while fostering strong relationships with educational institutions.

Highest-signal resume keywords
Strategic Client ManagementConsultative Sales AcumenEnterprise Software SalesNeeds Analysis and Proposal DevelopmentEducational Strategy Understanding

About the role

Key responsibilities & impact
  • Lead Instructure’s client strategy for higher-education institutions in the UK and Ireland
  • Strategically manage numerous existing Canvas LMS and Instructure Learning Platform accounts
  • Engage institutions to understand educational strategy and emerging trends
  • Develop innovative approaches to ensure client success
  • Create and articulate compelling value propositions for Instructure solutions and services
  • Support customer growth through sales engagements and go-to-market strategy
  • Secure long-term business terms with enterprise customers by demonstrating platform value and ROI
  • Provide input to Product and Customer Experience teams
  • Manage pipeline hygiene and provide short-, medium-, and long-term forecasts
  • Consistently achieve and surpass quotas
  • Build strong internal relationships and contribute to the entrepreneurial growth culture
  • Attend industry and key events and establish thought leadership in education
  • Travel for on-sites and events approximately 30%

Requirements

What you’ll need
  • English language proficiency and excellent business writing skills
  • Additional languages desirable
  • Bachelor's degree and/or minimum of 4+ years of proven sales experience
  • Ability to conduct comprehensive needs analysis and craft compelling proposals
  • Understanding of educational strategy and selling a VLE/LMS is a plus
  • Experience working in education or with a pedagogical background preferred
  • Experience selling enterprise-level software, SaaS, and services
  • Experience selling into education preferred
  • Ability to perform detailed needs analysis, proposal development, and tender completion
  • Experience managing public tender procurement preferred
  • Strategic and consultative sales acumen
  • Must pass a background check
  • Candidates may need to verify legal name, current physical location, valid contact number, and residential address

Benefits

Comp & perks
  • Competitive compensation
  • Ownership program for all full-time employees
  • Flexible work culture
  • Generous time off, including local holidays and the annual “Dim the Lights” period in late December
  • Comprehensive wellness programs and mental health support
  • Learning and development resources
  • Professional development tools
  • Tuition reimbursement
  • Technology and tools needed to do the best work
  • Motivosity employee recognition program
  • Inclusive, supportive culture with meaningful connection

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Sales ExperienceNeeds AnalysisProposal DevelopmentTender CompletionQuota AchievementSaaS SalesEnterprise-Level Software SalesClient Success StrategiesForecastingPipeline Management
Soft Skills
Excellent Business Writing SkillsInterpersonal SkillsRelationship BuildingThought LeadershipCommunication Skills
Tools & Technologies
Canvas LMSInstructure Learning Platform
Industry Keywords
Higher EducationVLELMSEducational StrategyPublic Tender Procurement